Bohn brings years of industry experience as the ad management company bolsters programmatic offerings Mediavine has appointed Phil Bohn as Senior Vice President of Sales and Revenue, the company’s leadership announced today. Bohn joins Mediavine from SheKnows Media, where he served as Vice President, Programmatic Sales. “Phil has worked for years to successfully build programmatic offerings and sales forces,” said Eric Hochberger, Mediavine Co-Founder. “With the recent and future growth of our programmatic offerings, we are thrilled to bring his deep industry experience into the company and look forward to the team he will build together with the rest of our programmatic sales team.” “I’m pleased to have the opportunity to lead the sales force at Mediavine,” said Bohn. “I have known the company’s leadership team personally for a number of years and have long admired their commitment to progressive and dynamic offerings.” The appointment […]

Read more

Pillet joins ad management company to lead new programmatic offering Mediavine announced today the appointment of Rachel Pillet as Vice President of Programmatic Sales. Previously serving as Manager, Programmatic Sales at Publishers Clearing House (PCH), Pillet will join Mediavine’s team to lead the company’s sales efforts and expand both open and private deals. “Rachel’s background in advertising sales and purchasing make her an ideal candidate to bring our sales team into this next phase of growth,” said Eric Hochberger, Co-Founder, Mediavine. “We’re excited to see how she’ll be able to utilize her programmatic expertise and provide more value to our buyers.” Pillet joins the company at a pivotal time for the publisher as they prepare to launch a new pillar of their programmatic offering through Index Exchange, one of the largest global advertising marketplaces. The new initiative will allow Mediavine to offer premium ad units with high […]

Read more

Mediavine, a full-service ad management company for content creators that is renowned for its high viewability rates, mobile-first philosophy and video technology announced that it has been accepted as a Google Certified Publishing Partner. As part of the Certified Publishing Partner program, Mediavine was carefully vetted against rigorous qualification standards to prove its staff to be trained specialists on AdSense, DoubleClick Ad Exchange and DoubleClick for Publishers, all of which are key to helping publishers meet their goals. Additionally, Mediavine has demonstrated high levels of customer satisfaction by delivering over 70 percent ActiveView viewable advertising impressions network-wide through Google policy-compliant custom ad units, increasing average publisher ad load speeds by over 200 percent through asynchronous advertising tags, lazy loading and other site speed optimizations, and offering Accelerated Mobile Page (AMP) ad units and a custom video player monetized with Google’s Interactive Media Ads (IMA). The […]

Read more
  • 1
  • 2