Blog
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Influencer Marketing
Is It Time for You to Embrace TikTok?
Back to Blog • Yes! If that is all it takes to convince you, then our work is done here. If you need more information, let’s dive in… A successful blog is an essential part of keeping your brand alive. Social media platforms have come and gone (RIP Vine), however, blogs have withstood the test of time….
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Influencer Marketing
How Much Should You Charge For Sponsored Content?
Back to Blog • The value of Influencer Marketing is skyrocketing and is expected to be a 13 billion dollar industry in 2022 — and an 84 billion dollar industry by 2028. Before I joined Mediavine, I worked for the headquarters of Panhellenic Sorority, running their social media and their email marketing campaigns in addition…
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General Blogging
How to Find Brands to Pitch for Sponsored Work
Back to Blog • One of the biggest questions for anyone new to sponsored work (aside from, “What should I charge?”) is: How do I know what brands to pitch? One of the biggest questions for anyone new to sponsored work (aside from, “What should I charge?”) is: How do I know what brands to…
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General Blogging
Campaign Reports: 5 Key Things to Include
Back to Blog • A campaign report is a summary of all the hard work you’ve done and all the amazing results you’ve produced, all put together in a handy-dandy format to send off to your brand partner once your partnership has ended. You can create it manually or use a paid service (like Hashtracking…
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General Blogging
Pricing Yourself For Sponsored Work
Back to Blog • We are probably all familiar with the feeling you get when a brand rep asks, “What is your rate for this project?” On one hand, hooray! They are willing to pay you real cash monies! On the other, well… fiddlesticks. Now you have to come up with a rate. It’s a…
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Influencer Marketing
Why SEO Matters for Sponsored Content
Back to Blog • It’s no secret: SEO is quite the buzzword right now. And with good cause! Anyone who has been hit hard by changes to social media algorithms can attest that having diversity among your traffic sources is as important as having a diversified revenue stream. While search performance is never 100% within…
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Influencer Marketing
5 Actions for Content Creators to Make The Influencer Industry More Inclusive
Back to Blog • By now you’ve probably heard numerous rallying cries advocating the need for diversity, representation and inclusion. It seems that each day there are new headlines either exposing the lack of diversity in X industry or celebrating the moves towards it in another. These aren’t just buzzwords or the latest trends in…
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General Blogging
How to Use NoFollow
Back to Blog • Nofollow attributes have long provided content creators with a straightforward way to tell search engines when, for all intents and purposes, to ignore a link on their website while still providing the user with potentially valuable content. That handy little tool just got a major upgrade, so we thought we’d cover…
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General Blogging
Media Kits 101
Back to Blog • I think every blogger has experienced the following: Brand rep: Can you send me your media kit? You: Of course! Also you, internally: Oh crap, I need to make a media kit. I think every blogger has experienced the following: Brand rep: Can you send me your media kit? You: Of…
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General Blogging
How to Make Your Sponsored Content Authentic
Back to Blog • Sponsored content is an important piece of the revenue puzzle for so many of our publishers. Some truly enjoy creating branded content, some see it more as a necessary evil. Sponsored content is an important piece of the revenue puzzle for so many of our publishers. Some truly enjoy creating branded…
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Social Media
How To Properly Disclose Sponsored Work
Back to Blog • Let’s talk about one of the less sparkly and exciting, but very important, topics within the blogging world, shall we? Disclosure. It’s a word that gets people fired up and feeling all the feels. I get it, it feels clunky and like one more thing you have to check off your…
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Influencer Marketing
Influencer Marketing at Mediavine
Back to Blog • You’re familiar with our mission statement here at Mediavine, right? In case you need a refresher, the thing that we love to do above all else is “build sustainable businesses for content creators.” As a team of content creators ourselves, we know that one of the biggest components of building a…