2017 Session Refresh Nicole Johnson is organized. It goes without saying that the Director of Publisher Support for Mediavine’s 2400+ publishers needs some serious prioritization skills. Add to the mix creating content for her own awesome blog Or Whatever You Do, and then toss in her seven adorable children? (Not a typo. SEVEN.) Organized is an understatement: Her time-saving strategies are next-level ninja. They’ve got to be for her to work full-time, put 7 kids to bed, and have any hope of time for fun things like eating food or staying sane. In her session at the Mediavine Publishers Conference 2017 in Charleston, “Mastering & Streamlining Work Flow”, she revealed her favorite tools to automate many of her blog tasks and her ‘set and forget’ social media strategy. From establishing a realistic blogging schedule you can stick with, to a CoSchedule tutorial from her unique […]

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This fall, y’all. Conference season was in full swing and Mediavine was EVERYWHERE.  We love the opportunity to meet our existing publishers face-to-face, as well as new potential MVPs. And we’re very committed to supporting the blogging community as a whole, so we sponsor and attend as many events as possible. Which means…FALL TRAVEL MADNESS! Create & Cultivate The Create & Cultivate event in Seattle was such fun. They had a fabulous keynote by Mandy Moore, and Heather and Nicole enjoyed meeting everyone and seeing the Microsoft campus. Seattle is such a great city for an event, and not only because it is semi-local for Nicole, but also because it has some of the most beautiful event spaces in the country. Create & Cultivate was held at the Microsoft campus in Redmond this year, and it was a beautiful venue. The opening party was in […]

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You might wonder, “Will Mediavine Sponsor My Retreat?” Short answer? Maybe! Supporting the blogging community has been one of our biggest priorities since we started Mediavine. So in 2018, we’re putting our money where our mouth is in a new way: Blogger Retreat Sponsorship. Why are we moving in this direction? Well… In October of 2017, I was invited along to a blogging retreat as the managing editor of Food Fanatic. The Breck Blog Retreat was an amazing reminder for me — it had been a long time since I’d been to a retreat on the blogging end of things. Attending a retreat is actually how this whole crazy ad management thing blossomed into something beyond helping our Food Fanatics. I didn’t go to that retreat to talk about Mediavine, or anything that we do here. In fact, the retreat organizer, Erin (of Dinners, Dishes […]

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Any financial blogger worth their IRA knows that there’s one conference to rule them all: FinCon. Launched in 2011 by Phillip “PT” Taylor, it’s taken a mere 6 years to grow to the 1700+ attendees that converged on Dallas this past October. It was the first year for Mediavine to sponsor this incredible event, and we were BLOWN AWAY by the energy, the effort and the spectacle of it all. I grabbed a chance to sit down with 2 of the ringmasters of this financial circus, Founder and CEO PT Taylor and Conference Organizer Jessica Bufkin, to pick their brains on the past, present and future of the conference. Interview with PT Taylor, Founder & CEO of FinCon Hi PT. So what was new at this year’s FinCon? PT: I try to keep things fresh with the event and this year was no exception. We […]

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It’s no secret that we’re big on holistic site success at Mediavine. The better your site performs in every aspect, the better your ads perform. That’s actually been a founding principle of our company. We often seek to partner with companies that share this vision, like Once Coupled. It’s also why we offer a free third party script auditor tool for anyone – even non-Mediavine publishers – to use to evaluate where their site is being affected by extraneous javascript. Page speed is increasingly important to how search engines view your site – favorably or negatively. User experience is also extremely important to your readers (obviously), but Google and advertisers too. If your site is too slow, too clunky, not easily navigated, it can very easily impact your income. In our drive to make sites better, we realized pretty quickly we needed an expert partner […]

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At Mediavine, we offer the Mediavine Video Player to all of our bloggers. This allows publishers who create video content to upload videos in the dashboard, and have a free video player to run on their websites via a video embed code. We host the videos, transcode them, and serve them to your website’s readers at the highest quality we can based on Internet speed. We also help make monetize those views via our pre-roll advertisements.

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We’re making a big change at Mediavine – the main overall RPM we focus on optimizing is shifting from pageviews to sessions. Why? Because pageviews are dead and Miley Cyrus killed them. Wait… what?

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