For Creators Who Refuse to Run Yesterday’s Playbook
The industry is changing fast. Some ad-tech partners are still relying on heavy code and outdated tactics.
Mediavine is built for publishers who are moving forward.
Server-to-Server Since 2021
Your audience won’t wait. Your ad tech shouldn’t either.
Many of our competitors still run auctions in the browser, piling weight on your page and interrupting the reader journey.
Mediavine runs the auction on the server — a major shift that supports:
- Faster load times
- Lower latency
- Strong viewability performance
- Efficient delivery on every device
They’re patching around the problem.
We built the foundation.
Optimized Ad Experience
The Ad Experience Food Publishers Actually Need
Your readers don’t show up for ads. They show up for the dish, the technique, and your story — and they stay when the page feels good.
Mediavine’s Optimized Ad Experience was designed for that reality: fewer ads, cleaner layouts, stronger on-page performance.
What the numbers show:
+13.9%
Increase in Site Viewability
+25.7%
Attribution Lift
Optimized Ad Experience
From The Kitchen Whisperer:
“I’m seeing higher revenue and have happier readers. The positive increase in revenue is definitely something I needed. More money and happier readers are what it’s all about.”
Mediavine’s Optimized Ad Experience proves what our competitors don’t want to admit: More isn’t better. It’s just more.
15%
Increase in Revenue
12.5%
Decrease in in-content ad impressions
The Tech
Why It Works: The Mediavine Tech Stack
Smarter Pricing, Not More Ads
Proprietary flooring tech optimizes for value instead of fill rate.
Lazy-Loading Everything
Your content leads; ads appear only when needed.
Direct Paths to Buyers
More direct buys and a cleaner supply chain drive stronger yield.
What This Means for Your Business
- A faster site that ranks better and keeps readers engaged
- Higher viewability and fewer disruptions
- More stable earnings in a volatile discovery landscape
- A monetization partner building for the future
This isn’t about squeezing more ads onto every page.
It’s about giving food publishers the infrastructure they need to thrive in the next phase of the web.
Let’s Chat
If you’re building forward, not backward, we’re your partner.