Since its launch in 2018, the Create WordPress plugin has helped thousands of publishers display recipes, how-tos, craft tutorials, and travel guides — all while keeping speed, SEO, and reader experience front and center.
From the beginning, Create has been a tool built with publishers in mind. And today, we’re thrilled to share some exciting news about its next chapter.
Create has been acquired by John-Michael (JM) L’Allier, one of the original engineers who helped build the plugin from the ground up.
JM has been part of the Mediavine team since 2018 and played a key role in shaping Create’s technology and features. Under JM’s leadership, Create is entering a new phase of active development focused on essential updates, smarter features, and long-term stability.
“Over 7,000 creators still use Create on their sites,” JM shared.
“As one of the engineers who helped build Create, I’m excited to make it better than it’s ever been.”
No action required. Your Create plugin will continue working just as it always has. All existing Create cards have already been successfully transitioned, and you’ll still be able to create new cards without any changes to your process.
Improvements ahead. JM is preparing to launch Create 2.0, which will introduce exciting new features like serving adjustments, unit conversions, review replies, and more.
Still free. Create will remain free for all users, with new, sustainable ways to support ongoing improvements.
JM is passionate about building tools that simplify workflows, enhance reader engagement, and empower creators to grow. Under his leadership, Create will continue to evolve with the needs of today’s content landscape.
All future updates, support, and product news will come directly from JM and the new Create team. You can visit their site or reach out at support@create.studio.
As always, Mediavine remains dedicated to helping publishers thrive through ad monetization. We’re confident that Create’s next chapter will bring even more opportunities for creators — and we can’t wait to see where it goes from here.
Thank you for being part of the Create story — past, present, and future.
— The Mediavine Team
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