Among the most common questions we receive online and in person is the following: “How many pageviews do I need for Mediavine?” Short answer: None.  Long answer: You’ll need a fair amount, but pageviews are not among the Mediavine requirements. We use sessions as our metric of choice. Mediavine requires that its publishers see 25,000 sessions per month – roughly 30,000-35,000 pageviews, although this varies wildly, for reasons we’ll get into in a moment – according to Google Analytics. We believe that sessions, rather than pageviews, are the best means of gauging how audiences interact with websites, as well as the monetization potential of those sites. Ironically, the internet’s collective obsession with pageview counts ironically rendered the pageview useless years ago. Think of it this way: One pageview could come from a reader carefully scrolling through an engaging, 900-word article on your site, while a […]

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So, you want to jump on board the video train, but don’t know where to start? No worries. We’ve got you. First, let’s answer the most basic question:  What do you need, right now, to get started with Mediavine video? A website that is monetized with Mediavine ads That’s it.  Note that videos are nowhere on that one-item “list.”  That wasn’t a mistake, and we’ll explain why below. Slideshow video vs. Live action video There are two primary types of videos that publishers use to earn money with Mediavine ads: slideshow videos and live action videos. What is a slideshow video? Slideshow videos are videos created using still images, layered with text and music, and saved in a video format. They are faster and less expensive to produce, and if done correctly, they can look very professional and add value to your blog posts.  They […]

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In May 2018, the European Union enacted the General Data Protection Regulation (GDPR) in an unprecedented effort to bolster transparency and protect privacy in online advertising. The goal of GDPR was to clarify what parties are collecting user data and for what purposes, and to provide users an opportunity to consent to having their data collected. As a full-service ad management company, we learned quickly that providing the framework for these new standards of transparency and consent would be Mediavine’s responsibility. As a publisher running ads, you are allowing third parties to collect and process data through cookies, even if this is happening without any specific action on your end. We needed to provide a way to disclose this to users and give them a way to opt in or out, and it would have been easier, even safer, to outsource a massive project like […]

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On Monday, Google added two pretty big video features to Google Search Console. Under Enhancements, you’ll now get a report on any videos marked up in Schema.org and parsed by Google, as well as the ability to see how your videos are helping your search appearances. What does that mean and how can you use these features to improve SEO? Glad you asked! 1. Video Enhancement report If you’re a publisher running an SEO-friendly video player (such as the Mediavine Video Player) which outputs Schema.org markup, you’ll now see a list of pages in which Google has found video content. This report is designed to help you debug videos that are marked up for Google, ensuring that they’re “Valid” and that you’re sending through as much meta information as possible. Meta information is data about a video such as a description, its length, and other […]

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Realizing that content creators and consumers are increasingly living in a mobile-first world, Google launched its AMP (Accelerated Mobile Pages) project over four years ago now. With a goal of speeding up mobile pages and improving the experience for publishers and readers, AMP is great in concept.

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Texas has been my home for the past 14 years. With the practically non-stop sunshine and distinct lack of snow, it is quite the opposite from my years growing up in the Midwest. (If you’re going to visit the Midwest, the summer is the best time! We had a blast there in June for the first MVCon of 2019 in Chicago.) We’ve embraced all that central Texas has to offer, and I couldn’t be more excited to be bringing the Mediavine Conference to Austin! If you’re attending the conference or visiting Austin separately, here are some of my favorite places to eat and things to do.  No matter where you end up, Austin is full of incredible experiences. If you can’t make it in person to the Mediavine Conference, we’ll be videoing and sharing all the sessions, just like always. Subscribe to the Mediavine YouTube […]

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One of our favorite things about Mediavine publishers is that they not only work hard toward their goals, but they are willing to share their information and expertise.  The type of selflessness and generous nature our influencers display never ceases to amaze us. Between our private Facebook group to blog posts, social media and more, you will always find people sharing tips, tricks and information with their fellow bloggers to help them succeed.  We love this Publisher Interview series, because they have a chance to share their story and showcase their success to a new audience. We’ve seen these success stories with publishers like Spaceships and Laserbeams, and Finding the Universe to name a couple of our 5,500 (and constantly growing) publishers.  Today we’re pleased to share an interview with Brandon Gaille of the small business and marketing site, BrandonGaille. Say hello and learn more […]

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Exchanging business cards is a long-standing tradition at many blogging conferences, including our own Mediavine conferences. Even in the digital age, they’re a great way to keep track of who you met and to spread the word about your blog or business. They’re also a great identifier for your blog, especially if you happen to share it with a brand who wants to work with influencers! In short, your business card can make or break a great impression. Before I worked at Mediavine, I ran my own graphic design business, worked at several ad agencies and on other in-house teams. In short: I’ve designed A LOT of business cards. Including ours! Our whole team has one that looks something like this — teal to the max: I’ve also picked up a lot of business cards over the years at conferences. The Mediavine team picks up […]

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When your mission is helping content creators build sustainable businesses, there’s a lot more to talk about besides ad management. The Mediavine team is constantly working behind the scenes creating and building new products while offering the best user experience and supporting publishers, all of which Co-Founder Stephen Marsi is a huge part of.  Please welcome Stephen to the Mediavine blog!

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Wondering about the requirements to become a publisher at Mediavine? You’ve come to the right place. Mediavine is for big bloggers and smaller publishers alike, placing a premium on original content and website quality. How do we define that, and do you qualify? Let’s break down the Mediavine requirements and application process: Mediavine Application Requirements Mediavine requires 25,000 sessions a month (usually around 30,000 pageviews), according to Google Analytics. Unlike other ad management services, we use sessions as our metric of choice. (And here’s why.) In short, we’ve found sessions to be the ideal metric for gauging how an audience interacts with a particular website, as well as its monetization potential. For further reading on the topic, see our recent guide explaining what is RPM and how Mediavine calculates it. Mediavine requirements include much more than just session totals, however. So what else are we […]

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