We love sharing about our incredible and hard working Mediavine publishers, who continue to show their resiliency even in the midst of a global pandemic! Instead of feeling defeated during these unprecedented times, they doubled down, listened to their audience, stayed visible, updated old posts and created new content — all while sharing their expertise and knowledge to help others learn and grow.

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Are you ready to take your affiliate earnings to the next level? Mediavine publisher and affiliate marketing expert Katelyn Fagan from the blog What’s up Fagans? grabbed a spot next to Mediavine’s Director of Marketing Jenny Guy on the teal couch to help get you there. From which affiliate programs are must-join to placing links that get clicks AND sales, this episode is packed with actionable tips you don’t want to miss! Watch the video here or check out the transcript below.  Improving In-Post Affiliate Earnings JENNY GUY: Hello, guys. I am Jenny Guy, and I am the Director of Marketing for Mediavine. How is everyone doing? Katelyn and I — our guest today just had an awesome experience where she was in black and white. So there was a wrong — she kind of looked like Paranormal Activity, the movie, if you’ve seen that. […]

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One thing we’ll say for 2020 — it’s not dull!  Dramatic changes are sweeping the country and the digital advertising industry is not being overlooked in these long overdue measures towards equity for all. A few months ago, Mediavine said We Stand With You, and in that we have and are committed to actively help push the continued movement of social justice and equity forward. 

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In late July, we launched a round of recipe card ad optimizations for users of WP Tasty and WP Recipe Maker that were previously exclusive to users of our flagship WordPress plugin Create. These tweaks resulted in anywhere from 50-100% increase in recipe card earnings for publishers and upwards of a 10% increase in Session RPMs for many food and how-to bloggers. However, as exciting as the earnings from these optimizations sound, they were ultimately marred by what was a less-than-ideal launch. This situation had us doing some internal reflection about our processes and long story short, we’ve taken steps to ensure this won’t happen again. 

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Mediavine loves being able to provide full-service ad management for over 7,500 content creators (and constantly growing!). We stand behind our mission of partnering with digital publishers to help them build sustainable businesses.  Mediavine sees ads as only the beginning, although we may often be known throughout the blogging industry as an “ad company”.

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Are you making the most of your content? Most people will publish one blog post, share a link on social media and call it a day. But they’re wasting a prime piece of content real estate!

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BOCA RATON, Fla. – July 30, 2020 – Mediavine, the largest exclusive ad management company in the United States and a Comscore top five lifestyle property with 125 million unique monthly visitors, has integrated with Centro’s Basis programmatic advertising platform. Centro is a global provider of advertising technology. To create the direct connection between Basis and Mediavine, Mediavine built proprietary Server-to-Server technology based on OpenRTB specifications, designed to help both advertisers and publishers capture higher value in the marketplace. Building products to optimize performance for advertisers while growing revenue for website owners is the guiding principle for Mediavine’s industry-leading engineers and a founding standard for the company. Mediavine’s early adoption of the Interactive Advertising Bureau’s tools like sellers.json, ads.txt and SupplyChainObject helps demand side platforms (DSPs) such as Centro identify it as a valuable supplier for advertisers. Centro verified that Mediavine generates a significant volume […]

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This is a sponsored conversation with Jumprope. One of the things we love doing here at Mediavine is introducing publishers to new and exciting apps that make content creation even easier. We recently chatted with Jumprope founder Jake Poses during a publisher Facebook Live, and we’re continuing this conversation here on the blog!

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While Create is used for a variety of schema types such as Lists and How-To cards, one of its core features has always been its recipe card. In addition to building a fast, beautiful and easy-to-use recipe card, we’ve spent three years making it the most ad-optimized card on Earth.

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There has been so much happening in the world in 2020, between a global pandemic and incomprehensible racial injustices, that I’m sure most of us would agree this year has been nothing short of a turbulent struggle. But along with these challenges, there have also been some eye-opening conversations and necessary changes taking place, especially within the blogging community. We love that change is beginning and we’re committed to helping it move beyond this moment in time to continuous forward momentum towards a more inclusive space for everyone. 

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