Social sharing tools have been a must for blogs over the past few years, and our plugin Grow has made it simple to have a variety of sharing tools in one easy-to-use plugin.  Grow Social Pro is packed with options that allow you to tailor the social sharing experience to match your site and audience’s needs. 

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If you’re familiar with the Mediavine requirements for joining our publisher community, you’re probably aware of brand safety and for good reason. The term brand safety is somewhat self-explanatory, as are the tools advertisers implement to maintain it — namely keyword blocking and block lists.

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If you’re familiar at all with SEO, chances are you’ve heard of the meta description. What you might be surprised to learn is how to write a great one — and that this still matters in 2020. The meta description is a hidden HTML attribute at the top of your web page. It might seem dated to those who have been at this awhile, but Google still recommends you use these. Google definitely still parses them, too. So today, we’re going to talk about how a meta description is used, its impact on your SEO and traffic and how to produce the best ones possible.

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We’ve said this many times, but our Mediavine publishers are amazing, even in the midst of a global pandemic! Instead of giving up during these challenging times, they doubled down. They listened to their readers, continued to be visible, updated old posts, created new content and more — all while using their expertise to help others learn and grow. 

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Your Mediavine Dashboard ad unit report just got a makeover, and then some. This isn’t just a cosmetic change, although it does look better; Mediavine has overhauled its ad unit reporting system altogether. Below, we’ll go over what the ad unit report is, what we changed and why it’s great!

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The Americans with Disabilities Act, or ADA, is a hugely important topic at Mediavine these days and on the internet in general. For good reason. Accessibility is vital to all aspects of society, and it’s finally getting the widespread attention it deserves online.

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With BidShield, company reinforces Mediavine Guarantee to pay publishers on time, in full, regardless of industry changes and global economic instability BOCA RATON, Fla. – May 6, 2020 – Mediavine, a full-service ad management company that helps content creators build sustainable businesses, announced the launch of BidShield. BidShield uses a proprietary formula to determine the risk factor for bids received in programmatic auctions, requiring higher bids from companies determined as ‘riskier’, thus providing financial protection for publishers. With BidShield, each ad partner purchasing inventory on any of the 6,700+ websites Mediavine represents is assigned a real-time risk-factor adjustment to their bid in the auction. Many factors are involved in calculating this adjustment, including past behavior and financial stability. Additional revenue from higher bids will protect against potential clawbacks and be placed in a pool and paid out to publishers after six months. This bid adjustment […]

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Page title, or title tags, is the single most important piece of on-page SEO you have control over. Is the pressure on? No, absolutely not.  Don’t stress because we’re going to teach you the rules of constructing SEO-optimized page titles, using all the advice we’ve given in Mediavine’s SEO Like A CEO series thus far.

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OpenX confirmed this week that it has laid off, furloughed or reduced hours for 15 percent of its employees, becoming the latest industry player to report such measures in the wake of the ongoing global health and economic crises. The company said most of that 15 percent consists of layoffs and furloughs, and that the number of people whose hours were cut was small. OpenX also announced a reduction in salaries for its leadership of 15-20 percent. These cuts reflect the projected long-term reduction in marketer spend, due to the coronavirus pandemic. Already, ad revenues have declined markedly, and many in the industry believe it will be a long road back to 2019 levels. OpenX is not alone in its realignment and cost reduction efforts as the ecosystem adjusts to this new reality. In early April, TripleLift reportedly eliminated 7 percent of its global staff, […]

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As an Internet publisher since 2004, and an independently-owned business with no outside investment, Mediavine prides itself on sustainability, transparency and financial responsibility. This has always been the case, but it bears repeating now more than ever: Mediavine publishers will always be paid in full, and on time. Even if we are paid late, or left on the hook entirely by advertisers. In unfortunate situations when an ad partner has delayed payments to Mediavine or gone out of business, we’ve absorbed the often-substantial amounts so that our publishers are unaffected. It’s the Mediavine guarantee. And it always will be. Our commitment to publishers is unwavering, along with the approach that sets Mediavine apart in every aspect of the industry — finding solutions to complex problems from an engineer’s perspective. Thanks to our proprietary new technology BidShield, we’re able to mitigate risk more efficiently than ever […]

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