All of us at Mediavine are deeply upset about the racism embedded in every aspect of our society, as epitomized by the tragic deaths of George Floyd and Ahmaud Arbery. We don’t have the answers to such ingrained and complex problems, but we stand with our employees and publishers of color, and black and brown people across the world. Combatting racism requires structural changes from all of us, particularly those born into positions of privilege who have been on the sidelines for too long. The events of the past week have been eye-opening in terms of how much more we need to do — and how sadly, common such incidents are for minority communities. When people ask what we are most proud of about Mediavine, my answer is the community we’ve built: A group of 7,000 publishers and 80 employees who help, celebrate and ultimately […]

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What was long rumored is now official: Google is releasing a new ranking signal in 2021, called Page Experience. With this change effectively comes the phasing out of Google’s AMP requirements. This means that current search features exclusive to AMP (Accelerated Mobile Pages) like the Top Stories carousel will soon be available to regular, well-optimized mobile sites that meet the new requirements. Repeat: This is coming sometime in 2021, so there’s plenty of time to be ready. In the meantime, we’re here to help you prepare to optimize so you’re eligible for this critical Google search ranking change.

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As we discussed earlier this month, Google has updated Pagespeed Insights (PSI) to incorporate Lighthouse 6. Lighthouse is Google’s open-source tool for improving the quality of web pages. Its latest version brings a number of key changes, among them the newly-launched Core Web Vitals incorporated into Google Search Console.

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One of the biggest questions for anyone new to sponsored work (aside from, “What should I charge?”) is: How do I know what brands to pitch?

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With nearly 7,000 live sites at Mediavine, we have helped our fair share of customers navigate moving to new ad management, and have probably answered every question under the sun about what a switch will look like. For bloggers, as small business owners, there are so many facets to your business and each demands your attention in its own way. Everything from Google Search Console emails on Guided Recipes to Lighthouse Pagespeed updates and website accessibility (gah if that wasn’t all just in the last week!), there is an awful lot you need to know to run your blog as a successful, sustainable business.

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A campaign report is a summary of all the hard work you’ve done and all the amazing results you’ve produced, all put together in a handy-dandy format to send off to your brand partner once your partnership has ended. You can create it manually or use a paid service (like Hashtracking or InfluenceKit) to help pull together and calculate your numbers.

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Google recently launched a new section in Google Search Console for Guided Recipes. Already, publishers have received a wave of emails with warnings and errors to worry about regarding this.  What should you do in response? Let’s break down what’s happening and clear up any misconceptions.

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Version 6 of Lighthouse, Google’s open-source tool for improving the quality of web pages, will soon be here. If you don’t know what Lighthouse is, or why changes to it are important, we have one word for you: Pagespeed.

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If you’ve been reading this blog at all lately, or following what’s going on in the blogging ecosystem more broadly, then you’ve probably heard a lot of talk about website accessibility. But what is accessibility as it pertains to the web?

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Google announced this week that later this summer, Chrome will begin blocking ads it considers to be “resource-heavy.” Such advertisements are defined as those that “drain battery life, saturate already strained networks and cost money.”

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