Disclaimer: I am not a lawyer, and this is not legal advice. This is the opinion of one person who has been blogging a long time, and working with other bloggers for almost as long. As bloggers, many of us have shared this experience: You’re cruising around the internet and then happen upon your OWN post or your OWN image on someone else’s site!

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The term “cornerstone content” is frequently used when discussing search engine optimization methods, but what does it mean? I attempt to answer that, in a slightly different way than most others in this field, in today’s edition of the Mediavine SEO series.

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Warning: AAOA! (Advertising Acronym Overload Ahead!) As Mediavine’s Senior Vice President of Sales and Revenue, I can tell you that Private Marketplace, or PMP deals, are an important but somewhat lesser-known aspect of programmatic advertising.

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Every month, we receive hundreds of requests to start the Mediavine application process and many of those websites end up joining our growing publisher community. Some existing publishers have asked if the continued influx of members is somehow hurting their revenue. The answer is unequivocally no. If anything it’s actually helping.

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Mediavine loves being able to provide full-service ad management for over 6,400 content creators (and constantly growing!). We stand behind our mission of partnering with influencers to help them build sustainable businesses.  Although we may be primarily known throughout the blogging industry as an “ad company,” Mediavine sees ads as only the beginning.

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Previously in our SEO series, we talked about what a keyword is, what it isn’t and how to approach them. Today, we’re diving further into this subject with a discussion of long tail keywords. As their name implies, long tail keywords are the longer SEO keywords or keyphrases that you’re going to want to target as you grow your website. What is the long tail, anyway? Glad you asked. In statistics, the long tail refers to distributions with a heavy frequency of a small number of things and, by contrast, a lesser frequency of a greater number of things. Think of the distribution of Google searches like the following graph. At the front end you see the biggest keywords, and on the right side are the long tail, or more specific searches. The name is actually derived from how the data appears in visual form. […]

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Are you wondering how to find sessions in Google Analytics? We’ve got the answer for you! But first we want to talk a little about what sessions are, and why we think they’re the best metric for analyzing website traffic, especially when it comes to joining us for full-service ad management.

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Here at Mediavine we have often heard people question whether or not ads and SEO can coexist. Let us cut right to the chase with this SEO Case Study and confirm that yes they can!  We even have a whole blog post dedicated to that exact topic: How Mediavine optimizes ads and SEO together, in order to back that up.

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It’s been a while since Mediavine last introduced a new ad unit. We typically spend our time optimizing existing ad units for top viewability and performance for publishers, increasing revenue without the need for additional ads on page.

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Don’t let blog graphics keep you from taking your brand to the next level — instead, try one of these easy graphic design tools recommended by Mediavine’s Graphic Design Specialist. As bloggers, we wear all the hats. Sure, when we started our sites we thought we’d be writers and photographers, in addition to the experts in cooking or travel that we already are.

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