To enhance both the visual appeal and functionality of our publishers’ websites, Mediavine is making essential updates to optimize ad density while meeting industry standards and maintaining revenue performance. We’re …
We are thrilled to announce the launch of Journey by Mediavine, a new ad management solution for growing websites and the publishers behind them.
What is Journey?
Journey is an entirely new ad offering designed and built from the ground up as a solution for smaller publishers.
Powered by Mediavine’s first-in-class ad technology, Journey by Mediavine will offer publishers with smaller websites full access to all of our first-party data and identity solutions.
The beauty of Journey is that it is a completely self-service offering. Getting started is easy and fully automated.
Why Journey?
Our mission has always been to help content creators build sustainable businesses. Now we’re doubling down by supporting creators even earlier in their path to success.
With the launch of Journey, we’re bringing Mediavine’s award-winning ad management to publishers of all sizes around the world.
What This Means for Existing Mediavine Publishers
Journey is a separate ad offering to advertisers, allowing us to service more publishers while still maintaining high CPMs.
But most importantly, existing Mediavine publishers will benefit from the authenticated traffic these new sites will help us build. Because of our unified first-party data solution, we all grow together.
The first step to running Journey ads on your site is to install Grow, Mediavine’s first-party data solution. (Don’t know what Grow is? Go here!)
The Grow software, which generates authenticated traffic and enables us to assess when a site is eligible for ads, makes Journey possible.
As new publishers join Journey and their readers create Grow accounts, the pool of authenticated traffic grows.
When another website’s logged-in readers visit yours, it’s good news for your revenue.
Get Started with Journey
Getting started with Journey is easy! Simply install Grow on your site and apply for Journey.
The sooner you get started, the better! We’ll use Grow to evaluate your site and reach out when you’re ready to run ads.
Already have Grow installed? Awesome! Simply log in to your Grow account and apply for Journey now.
Subscribe for Updates
Stay up to date with the latest from Mediavine
Related Posts
Over 20 years in business, Mediavine has been an independent publisher and the voice of thousands of independent publishers. Forging a path of innovation within digital publishing and advertising, Mediavine …
Recent coverage on the topic of generative AI has proven that human readers want content written by human creators. Machines can’t replicate the emotion, much less the level of detail, …