Eric Hochberger

  • woman at office desk on laptop next to glasses and coffee

    Video

    Mediavine Video Player Placement: Recipe Card or In-Content?

    Back to Blog • We’re often asked by publishers where the Mediavine Video Player should be placed to deliver the best performance: in the content or within the recipe/how-to card. As always, there are multiple factors to consider when determining the ideal placement (and how we’re defining placement itself, which we’ll get to momentarily), and…

  • man using dashboard

    Go for Teal

    Increase Font Size, and Increase SEO & RPM Along With It

    Back to Blog • Post updated August 2021 One of the simplest, fastest, and most effective tweaks you can make to simultaneously improve your website’s user experience, SEO and RPM may surprise you: Increase your font size. We say it’s quick because it should require one easy change to your theme’s settings page, or a…

  • man in sweatshirt working on a laptop and drinking tea at a coffee shop

    Video

    Google Video Sitemap: Making Video Even More SEO Friendly

    Back to Blog • When parsing content, Google has a tougher time with video than with text or even images. For this reason, it provides multiple ways for publishers to present their video content. The Mediavine Video Player makes SEO a top priority. By default, we output Schema.org markup via JSON-LD for any manually embedded…

  • male developer wearing plaid shirt coding on a laptop from a couch

    Advertising

    Ad Category Opt Outs: Use with Caution — Opt in to Increase RPM

    Back to Blog • Mediavine has always been obsessed with ad quality. After all, a single negative ad experience can ruin a user’s visit to your website, impacting both your short-term revenue and long-term growth potential. We also recognize that when you represent more than 10,000 independent publishers, their interpretations of what constitutes “ad quality”…

  • woman drinking coffee and looking at social media on her smartphone in a cafe

    Advertising

    What is a DSP?

    Back to Blog • In the digital advertising world, DSP stands for Demand-Side Platform. In English, a Demand-Side Platform is cloud software that allows advertisers or ad agencies to purchase and manage digital ad campaigns, in real time, across millions of websites. In the digital advertising world, DSP stands for Demand-Side Platform. In English, a…

  • woman wearing headphones leaning against a colorful mural while looking at her phone

    Advertising

    Chrome Ad Filtering: Going Live Globally July 9, 2019

    Back to Blog • Mediavine has always been a vocal advocate for, and ardent proponent of ad quality and balancing user experience with ad revenue. Mediavine has always been a vocal advocate for, and ardent proponent of ad quality and balancing user experience with ad revenue. Back to Blog • Back to Blog • Mediavine…

  • male blogger in leather jacket typing on his cell phone while walking on an empty street

    Advertising

    Mediavine Ad Reporter: Our Next-Level Commitment to Ad Quality

    Back to Blog • Since the very early days of Mediavine offering ad management solutions to publishers, ad quality has been a core focus and a top priority. From sandboxed SafeFrames preventing intrusive mobile redirects to our exclusive custom opt out settings, we’ve built many aspects of our technology specifically with ad quality in mind….

  • woman in black and white striped shirt blogging from a gray cafe booth

    Create

    Multiple Create Cards in One Post: Best Practices For Recipes, How-To Cards & Lists

    Back to Blog • Update: The Create WordPress plugin has been acquired by one of its original engineers, John-Michael (JM) L’Allier. Now independently managed, Create remains in active development and continues to serve publishers under JM’s leadership. If you have any questions, please visit https://create.studio or email support@create.studio. As you’ve heard us mention before, Create offers amazing…

  • woman in black and white striped shirt blogging from a gray cafe booth

    SEO

    Mediavine Video Player + SEO: How to Boost Rankings

    Back to Blog • We’ve talked a lot about how the Mediavine Video Player helps monetize videos, but did you know that if used correctly, it can also be a SEO tool that boosts your search engine results? So how does that work? How can you optimize the player for SEO? Glad you asked! We’ve…

  • couple sitting in against an apartment window working together on their laptops

    Create

    How-To Rich Results and Rich Snippet Preview

    Back to Blog • Update: The Create WordPress plugin has been acquired by one of its original engineers, John-Michael (JM) L’Allier. Now independently managed, Create remains in active development and continues to serve publishers under JM’s leadership. If you have any questions, please visit https://create.studio or email support@create.studio. Create was one of the first plugins to…

  • female travel blogger filming a travel video on a bridge with skyline behind her

    SEO

    Nutrition Facts and SEO: Give Google More Content!

    Back to Blog • When Google added calories as a recommended field and began issuing warnings in both its structured data tools and Google Search Console, most food bloggers became aware that their content’s nutrition facts and SEO were linked in some way. Today, we want to discuss exactly how nutrition facts impact SEO, how…

  • man in sweatshirt working on a laptop and drinking tea at a coffee shop

    Advertising

    Mediavine Video Details: How They Help RPM, SEO & User Experience Alike

    Back to Blog • When uploading a video or editing an existing one in the Mediavine Dashboard, you’re presented with a series of settings which can impact monetization, SEO and user experience. Our Support Team is frequently asked how these various video properties function, and what exactly something like video keywords has to do with…