Advertising
Back to Blog • Many of you remember the European Union’s General Data Protection Regulation (GDPR) changes earlier this year. Or perhaps you’ve tried to block them out. Either way, a little over three months later, the sky has not fallen. After countless questions, Facebook Live sessions, discussions with lawyers and ad partners, Mediavine presented…
General Blogging
Back to Blog • Heya fellow bloggers! I’m Lena Gott, blogger at What Mommy Does and blog coach at Adventures in Blogging. I hope you’re doing well and not too weary from a summer traffic slump (if you experience this like I do every year). In case you missed it, I did a joint video…
General Blogging
Back to Blog • It goes without saying that a blogger’s content is their bread and butter. You want to both keep your readers on your site and encourage them to return in the future. Lightning-fast site speed and quality site design are great goals to strive for that help with this—but it goes without…
Advertising
Back to Blog • Warning: This post may venture into the tech weeds, but it should bring to light some of the details behind the scenes of online advertising — specifically, what advertisers are looking for when purchasing your inventory, and how publishers benefit from it. What Are Cookies? Everyone has heard of cookies, especially…
Advertising
Back to Blog • Post updated September 2023 Mediavine’s sales and revenue team spends most of its time working externally with ad partners and internally with our Ad Operations team to deliver the most value for every single impression on our publishers’ properties. One question we often hear from publishers, however, is what they can…
Influencer Marketing
Back to Blog • You’re familiar with our mission statement here at Mediavine, right? In case you need a refresher, the thing that we love to do above all else is “build sustainable businesses for content creators.” As a team of content creators ourselves, we know that one of the biggest components of building a…
Pagespeed
Back to Blog • The following post was written by Peter Green, owner and CTO of Agathon, a company that specializes in building and hosting web applications. You can craft the most amazing post ever, but your audience reach will be crippled if your site loads slowly. That’s why we at Agathon offered site “health…
General Blogging
Back to Blog • There’s no question that working from home has advantages. We wear our pajama pants to virtual meetings, make our own hours and can do a load of laundry in the middle of the work day. But if you’re anything like the Mediavine team, it can also come with a big challenge:…
Advertising
Back to Blog • We’ve gotten a lot of questions lately about the new Coalition for Better Ads in-content logic — how it works, why we changed to offer this new logic, and just how many ads Mediavine publishers are running now. Let’s break it down. Coalition for Better Ads Mediavine is a member of…
WordPress Plugins
Back to Blog • Choosing a hosting company is an important decision for any website owner. There are tons of options out there, and it can definitely be daunting (even though many hosting companies would like you to think it is easy). WordPress is available to set up in almost any hosting plan, with almost…
General Blogging
Back to Blog • Choosing a blogging platform is one of the most fundamental decisions a publisher must make, which means switching platforms is a pretty big deal. So when Mediavine publisher/Computer Scientist Laurence Norah of the gorgeous travel blog Finding The Universe volunteered to document his site migration from Blogger to WordPress for us, we…
Advertising
Back to Blog • We know that publishers everywhere are confused by GDPR and what it means for them, so we asked Jamie Lieberman of Hashtag Legal to break down GDPR in clear, straightforward fashion. NOTE: We’re currently working on a custom solution for Mediavine publishers that will allow for explicit consent (as Jamie discusses…