Blog

It’s important to create new posts for our blogs, but that’s not the only way to get search traffic to your site. Sometimes we forget that we’re sitting on a gold mine of old posts that can bring in traffic, too. Today we’re welcoming the wonderful Sherry Smothermon-Short of Cub Scout…

Recently, the Google Ads team sent shockwaves through the digital advertising world with a blog post about the privacy-first web. While it contained some interesting thoughts on the new ecosystem we’re all trying to usher in, the article is actually not a huge deal. Below, we’ll talk about why much of…

Publishers have been hearing a lot about the new Google Page Experience algorithm that will begin factoring into rankings in May 2021 — and for good reason. Pagespeed is always top of mind at Mediavine, but with this Google change on the horizon, it should be a priority for everyone. To…

We’ve talked at length about first-party data (authenticated traffic) and how Grow helps publishers harness it through a value exchange — offering enhanced user experiences to incentivize readers to log in. To hold up the publishers’ end of that value exchange and convince readers to authenticate, Grow already offers some awesome…

If you’re reading this, you already know that linking is an important part of both on- and off-page Search Engine Optimization (SEO). With that in mind, we’ve put together the ultimate guide on how to link — while following our own advice and including a plethora of links to our previous…

Google quietly announced a small change in how it calculates Core Web Vitals data in Search Console this week. This change in Google’s calculation methods for these all-important pagespeed metrics is so subtle you could easily miss it. As of February 17, 2021, instead of using “less than” as a boundary…

Dec. 6, 2023: This blog post has been updated to reflect the sale of Grow Social and Grow Social Pro to NerdPress. The plugin is now called Hubbub; more information about the sale can be found on our Hubbub landing page. We get a lot of questions about Grow, so we…

Note: Slickstream was acquired by CafeMedia/AdThrive on August 24, 2022. We will update this post if changes to this integration occur. As part of a multifaceted approach to help publishers succeed in a future without third-party cookies, Mediavine is focused on creating first-party data solutions for 2021 and beyond. The reason…

Editor’s Note: this post mentions autoplay settings in the Mediavine Dashboard. Autoplay options have been retired as of February 2023. See this article for more information. The video adhesion unit is back! Everything that’s old becomes new again, even ad technology. Many Mediavine publishers may remember our original video adhesion —…

Stop us if you’ve heard this before: When it comes to helping publishers survive the demise of the third-party cookie, Mediavine is all in. Actually, don’t stop us. It bears repeating, since the health of our entire ecosystem depends on solving for the end of third-party cookies. Mediavine’s solution is twofold:…

As you’ve heard us talk about at length, Chrome is joining the ranks of Firefox, Safari and others by phasing out third-party cookies by 2022, forever changing programmatic advertising in the process. Replacing third-party cookies will require a twofold solution comprised of first-party data and what Google calls the Privacy Sandbox….

We’ve been on this Grow journey together for several months now with both the Mediavine team and our publishers/beta testers working to design and develop features ahead of the demise of the third-party cookie. The Mediavine Engineering team really relies on our beta testers to provide valuable feedback that guide the…