Blog
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Pagespeed
Google Announces Core Web Vitals Change: Less (Than) is More
Back to Blog • Google quietly announced a small change in how it calculates Core Web Vitals data in Search Console this week. This change in Google’s calculation methods for these all-important pagespeed metrics is so subtle you could easily miss it. As of February 17, 2021, instead of using “less than” as a boundary…
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Advertising
What is Grow?
Back to Blog • Dec. 6, 2023: This blog post has been updated to reflect the sale of Grow Social and Grow Social Pro to NerdPress. The plugin is now called Hubbub; more information about the sale can be found on our Hubbub landing page. We get a lot of questions about Grow, so we…
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Advertising
Mediavine x Slickstream: Our Latest Integration and First-Party Data Solution
Back to Blog • Note: Slickstream was acquired by CafeMedia/AdThrive on August 24, 2022. We will update this post if changes to this integration occur. As part of a multifaceted approach to help publishers succeed in a future without third-party cookies, Mediavine is focused on creating first-party data solutions for 2021 and beyond. The reason…
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Advertising
New Outstream Mobile Adhesion Improves UX
Back to Blog • Editor’s Note: this post mentions autoplay settings in the Mediavine Dashboard. Autoplay options have been retired as of February 2023. See this article for more information. The video adhesion unit is back! Everything that’s old becomes new again, even ad technology. Many Mediavine publishers may remember our original video adhesion —…
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Advertising
Identity API: Build Your Own First-Party Data
Back to Blog • Stop us if you’ve heard this before: When it comes to helping publishers survive the demise of the third-party cookie, Mediavine is all in. Actually, don’t stop us. It bears repeating, since the health of our entire ecosystem depends on solving for the end of third-party cookies. Mediavine’s solution is twofold:…
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Advertising
Privacy Sandbox: FLoC Testing to Begin Soon!
Back to Blog • As you’ve heard us talk about at length, Chrome is joining the ranks of Firefox, Safari and others by phasing out third-party cookies by 2022, forever changing programmatic advertising in the process. Replacing third-party cookies will require a twofold solution comprised of first-party data and what Google calls the Privacy Sandbox….
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Grow
Grow Refresh: New Grid View for Search Results and Bookmarks
Back to Blog • We’ve been on this Grow journey together for several months now with both the Mediavine team and our publishers/beta testers working to design and develop features ahead of the demise of the third-party cookie. The Mediavine Engineering team really relies on our beta testers to provide valuable feedback that guide the…
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Advertising
2020 Year in Review RPM by Category — Behind The Numbers with Brad
Back to Blog • By now, you don’t need us to remind you what a challenge the last 12 months have been, or why. Personally and professionally, the most difficult part of 2020 was the uncertainty. From a business standpoint, all of us at Mediavine were on pins and needles wondering how lockdowns, health concerns…
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SEO
How to Make A Google Web Story
Back to Blog • Eric recently told you about Google Web Stories — a fun and actionable way to get new readers to your site through Google Discover, a feed reader anyone can use. Today I’m going to teach you how to make one. As an avid Android user, Google Discover is one of the…
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Ad Settings
Mediavine Outstream Player
Back to Blog • The Mediavine Outstream Player, which runs inside in-content ad slots, is the latest addition to our “decade of video.” As you’ve heard us say a few thousand times, video ads pay more than traditional display advertisements. It’s why we’ve pushed Mediavine publishers to produce video for years now. When you think…
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Mediavine
Mediavine’s 2020 Year In Review
Back to Blog • Dec. 6, 2023: This blog post has been updated to reflect the sale of Grow Social and Grow Social Pro to NerdPress. The plugin is now called Hubbub; more information about the sale can be found on our Hubbub landing page. Here we are, at the end of 2020. If you’re…
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Grow
Grow Save Recipe Button: Available in WP Recipe Maker!
Back to Blog • Update: This post mentions Create. The Create WordPress plugin has been acquired by one of its original engineers, John-Michael (JM) L’Allier. Now independently managed, Create remains in active development and continues to serve publishers under JM’s leadership. If you have any questions, please visit https://create.studio or email support@create.studio. Less than a week after…