Blog


  • woman smiling at phone holding coffee

    Pagespeed

    Google Announces Core Web Vitals Change: Less (Than) is More

    Back to Blog • Google quietly announced a small change in how it calculates Core Web Vitals data in Search Console this week. This change in Google’s calculation methods for these all-important pagespeed metrics is so subtle you could easily miss it. As of February 17, 2021, instead of using “less than” as a boundary…

  • Advertising

    What is Grow?

    Back to Blog • Dec. 6, 2023: This blog post has been updated to reflect the sale of Grow Social and Grow Social Pro to NerdPress. The plugin is now called Hubbub; more information about the sale can be found on our Hubbub landing page. We get a lot of questions about Grow, so we…

  • woman using laptop wearing earbuds

    Advertising

    Mediavine x Slickstream: Our Latest Integration and First-Party Data Solution

    Back to Blog • Note: Slickstream was acquired by CafeMedia/AdThrive on August 24, 2022. We will update this post if changes to this integration occur. As part of a multifaceted approach to help publishers succeed in a future without third-party cookies, Mediavine is focused on creating first-party data solutions for 2021 and beyond. The reason…

  • man looking at a blog on a mobile device with outstream mobile adhesion

    Advertising

    New Outstream Mobile Adhesion Improves UX

    Back to Blog • Editor’s Note: this post mentions autoplay settings in the Mediavine Dashboard. Autoplay options have been retired as of February 2023. See this article for more information. The video adhesion unit is back! Everything that’s old becomes new again, even ad technology. Many Mediavine publishers may remember our original video adhesion —…

  • man using laptop at desk

    Advertising

    Identity API: Build Your Own First-Party Data

    Back to Blog • Stop us if you’ve heard this before: When it comes to helping publishers survive the demise of the third-party cookie, Mediavine is all in. Actually, don’t stop us. It bears repeating, since the health of our entire ecosystem depends on solving for the end of third-party cookies. Mediavine’s solution is twofold:…

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    Advertising

    Privacy Sandbox: FLoC Testing to Begin Soon!

    Back to Blog • As you’ve heard us talk about at length, Chrome is joining the ranks of Firefox, Safari and others by phasing out third-party cookies by 2022, forever changing programmatic advertising in the process. Replacing third-party cookies will require a twofold solution comprised of first-party data and what Google calls the Privacy Sandbox….

  • couple sitting on couch using grow.me search

    Grow

    Grow Refresh: New Grid View for Search Results and Bookmarks

    Back to Blog • We’ve been on this Grow journey together for several months now with both the Mediavine team and our publishers/beta testers working to design and develop features ahead of the demise of the third-party cookie. The Mediavine Engineering team really relies on our beta testers to provide valuable feedback that guide the…

  • man looking at phone wearing mask

    Advertising

    2020 Year in Review RPM by Category — Behind The Numbers with Brad

    Back to Blog • By now, you don’t need us to remind you what a challenge the last 12 months have been, or why. Personally and professionally, the most difficult part of 2020 was the uncertainty. From a business standpoint, all of us at Mediavine were on pins and needles wondering how lockdowns, health concerns…

  • person making a webstory and previewing on the phone

    SEO

    How to Make A Google Web Story

    Back to Blog • Eric recently told you about Google Web Stories — a fun and actionable way to get new readers to your site through Google Discover, a feed reader anyone can use. Today I’m going to teach you how to make one. As an avid Android user, Google Discover is one of the…

  • outstream ad example shown on an ipad screen

    Ad Settings

    Mediavine Outstream Player

    Back to Blog • The Mediavine Outstream Player, which runs inside in-content ad slots, is the latest addition to our “decade of video.” As you’ve heard us say a few thousand times, video ads pay more than traditional display advertisements. It’s why we’ve pushed Mediavine publishers to produce video for years now. When you think…

  • person using phone with another wearing mask in the background

    Mediavine

    Mediavine’s 2020 Year In Review

    Back to Blog • Dec. 6, 2023: This blog post has been updated to reflect the sale of Grow Social and Grow Social Pro to NerdPress. The plugin is now called Hubbub; more information about the sale can be found on our Hubbub landing page. Here we are, at the end of 2020. If you’re…

  • Grow

    Grow Save Recipe Button: Available in WP Recipe Maker!

    Back to Blog • Update: This post mentions Create. The Create WordPress plugin has been acquired by one of its original engineers, John-Michael (JM) L’Allier. Now independently managed, Create remains in active development and continues to serve publishers under JM’s leadership. If you have any questions, please visit https://create.studio or email support@create.studio. Less than a week after…