Blog
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Advertising
Mediavine Expands Curated Marketplace with Index Exchange
For years, pageviews have been a primary measure of success for publishers. But as search volatility and platform shifts change how people find content, it’s becoming clear that traffic volume alone doesn’t reflect the true value of an audience. The next phase of publisher monetization will be…
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Mediavine
The Mediavine Dashboard, Rebuilt
A redesigned experience with everything you need to scale your publishing business. Most dashboard redesigns are cosmetic. This one is structural. We’ve designed it to deliver more where it matters. The new Mediavine Dashboard is live. It brings together your revenue data, analytics, ad management settings, optimization…
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Mediavine
Optimized Ad Experience Delivers 15.5% RPM Growth for byBrittanyGoldwyn.com
At a Glance Brittany Goldwyn MerthSite: byBrittanyGoldwyn.comNiche: Houseplants & GardeningPublishing Since: 2014Product Tested: Optimized Ad Experience (OAE) Beta Adapting to a New Digital Reality Brittany Goldwyn Merth has always approached publishing with a willingness to evolve. As the digital landscape shifted, including major algorithm changes and the…
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Mediavine
Women Leading the Way in Digital Publishing
Meet Five of Mediavine’s Top Women in Publishing The most successful publishers in digital media share a common trait: they built something real. A distinct voice, a loyal audience, a business that performs. As we wrap up International Women’s Month, we’re spotlighting five Mediavine publishers who have…
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Interview
Publisher Interview: RJ Weiss of The Ways To Wealth
We’ve said it before and we’ll say it again: Mediavine publishers are simply the best. All year long, we’ve been shining the spotlight on our content creators in a multitude of niches, and it has been such a pleasure to get to know them. We’ve talked with travel bloggers like Kristin Addis…
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Go for Teal
In-Content Ad Settings: Choose Wisely For Improved RPM and UX
Ever since we launched our new in-content ad logic as a Coalition for Better Ads partner, you’ve probably noticed a number of new additions to your Dashboard. Thanks to the in-content ad logic, Mediavine publishers have the ability to change ad density, the spacing between ads, and limits to the overall…
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General Blogging
Heat Maps: Why We Love ‘Em and How We Use ‘Em
We talk a lot about ways to optimize your content for both earnings and user experience here at Mediavine. Whether it’s increasing your font size and line height, or decreasing the length of your sidebar, we have all sorts of little tips and tricks that not only enhance the time a…
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Advertising
Rethinking the Sidebar: Less is More For RPM & UX Alike
The sidebar is always one of the most obsessed-over components of web publishing, but as with everything else in the blogging world, times are changing. Ten years ago, the original iPhone had just been released. In 2018, desktop traffic is hard to come by. Upwards of 80% of your readers likely…
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Interview
Publisher Interview: Christel Oerum of Diabetes Strong
If you’ve got a question, the chances are very good that a Mediavine publisher has the answer. From discount shopping tips from Kyle of Rather Be Shopping to gluten-free recipes from Nicole of Gluten-Free on a Shoestring, and wardrobe hints from Alison of Wardrobe Oxygen to social media secrets from Latasha…
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Advertising
Do I Choose The Ads On My Site?
One of the many perks of my job at Mediavine is traveling around the country to speak with publishers in the worlds of travel, finance, DIY, food and many others. Perhaps the most common question I hear from prospective publishers at conferences and events is if publishers get to choose the…
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Video
Up Next: Coming to the Mediavine Video Player!
We’re excited to announce that an oft-requested feature is coming to the Mediavine video player, one appropriately titled Up Next. We’re excited to announce that an oft-requested feature is coming to the Mediavine video player, one appropriately titled Up Next. Back to Blog • Back to Blog • We’re excited to…
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Increasing RPM
Optimizing Your Most Valuable Content for Better RPM and SEO
You may have noticed from our Go for Teal content that formatting your content to better reflect how people consume content online is a recurring theme. Techniques such as writing shorter sentences and paragraphs, using headings, formatting posts like an outline, and adding more images all help keep users engaged. Today,…
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Social Media
Building an Instagram Account that Your Audience LOVES to Follow
Instagram, love it or hate it, is a key player in the social media game. With the ever-changing algorithms and fickle fans, I completely get that Instagram can seem like a fruitless way to spend your time. Why Instagram is still important To play devil’s advocate, Instagram is a great place…
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Go for Teal
Improve RPM and SEO with Headings
When writing for the web, remember that readers will be skimming, not reading every word. On average, your users will read only about 20% of the content on your page. We’ve talked about online audience behavior at length in the past, and it’s why both Google and Usability.gov encourage you to…
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Traffic Growth
What Does Mediavine Cost?
One of the common questions our amazing support and marketing teams encounter when speaking with prospective publishing partners is “what does Mediavine cost?” In a word, nothing! But in the interest of optimizing word count for SEO and user experience… The mere thought process behind asking that question implies an assumption on…
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Interview
Publisher Interview: Kyle James of Rather Be Shopping
Mediavine publishers are simply the best. Yes, we may be biased, but we’re also honest. Whether you want to know about capsule wardrobes from fashion blogger Alison at Wardrobe Oxygen, family travel from Andzrej of Wanderlust Storytellers or world-class quilting from Becky of Patchwork Posse, chances are pretty good that a Mediavine…