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On this episode of Mediavine On Air, we’ve got SEO experts Joshua Unseth and Morgan McBride for you. They’re here to answer your frequently asked questions and share tactics they’ve implemented that have resulted in growth in both traffic and revenue. Learn the most effective way to find the best keywords…
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The term “cornerstone content” is frequently used when discussing search engine optimization methods, but what does it mean? I attempt to answer that, in a slightly different way than most others in this field, in today’s edition of the Mediavine SEO series. The term “cornerstone content” is frequently used when discussing…
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Editorial calendars are tantamount to creating successful blog content. Here are four steps to planning a successful content calendar. If you already have a content calendar, then you know that they are a great way to keep track of upcoming content on your blog. This post will help you add some…
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This post is brought to you by my Theory of Content podcast partner, Joshua Unseth. He’s the Director of Marketing at AlarmGrid, and an all around great guy. He knows his stuff, which you know if you listen to us every week. If you aren’t listening yet, why not?! – Amber,…
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Ever since we launched our new in-content ad logic as a Coalition for Better Ads partner, you’ve probably noticed a number of new additions to your Dashboard. Thanks to the in-content ad logic, Mediavine publishers have the ability to change ad density, the spacing between ads, and limits to the overall…
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We’re excited to announce the launch of one of the most-anticipated features for Grow: Recommended Content. Using artificial intelligence, the Grow platform now has the ability to recommend personalized content to logged-in users. For anonymous (non-logged-in) users, Grow will recommend the content most likely to be consumed based on context. Recommended…
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If you’re a new blogger, bookmark this and come back in a few years. But if you’ve been blogging for awhile, you may have already asked yourself this SEO question: Should you delete content that’s old and/or not doing a lot for you? Looking for a quick answer? Sorry. We’re going…
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Welcome, welcome to our second installment of the Mediavine Content Upgrade Challenge! I’m taking a quick break from answering emails to give you guys a bit of a walk-through on specific things to look for when you are doing a self-audit and want to make your content work its very hardest…
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With regards to our own website, The Hollywood Gossip, we have used content syndication for years to help grow our fan base, our backlink profile and our SEO rankings. But what is content syndication really, and how does it work? With regards to our own website, The Hollywood Gossip, we have…
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Today on the Mediavine blog, we’re throwing it back to 2017, famously known to SEO experts across the web as the Year of the Parboil. It was never actually known as such, of course, but an experiment from back then remains instructive and shapes our SEO strategies today. A blog post…
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If you’re running Grow — and if you’re not, we’re telling you, you’re missing out — then you’re likely familiar with its awesome Recommended Content feature. Recommended, or personalized, content provides users with a superior browsing experience, encouraging them to authenticate and consent to personalized ads. Grow widgets will display content…
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Post updated October 2023 If you’re reading this, you probably know what RPM is and how it’s calculated. What you may not know, given the complexity of the subject and sheer amount of noise surrounding it online, is how to improve it. Short answer: There is no short answer. In programmatic…