Mediavine
For years, the playbook has been the same: If you want to boost revenue, you need additional ads. More in-content units. More video. More everything. More is more. Yes, the pure volume may lift RPMs short-term, but at a huge cost. This approach chips away at the things that actually matter…
Advertising
As the digital advertising landscape evolves, the need for effective data management and compliance has never been more critical. As part of our commitment to providing exceptional solutions for our publishers, Mediavine is excited to announce our partnership with CONSENTMANAGER, a third-party Consent Management Platform (CMP). As a part of this…
Mediavine
In today’s digital landscape, advertisers are becoming increasingly selective about where they place their ads. With the growing importance of brand safety, audience engagement and ROI, the quality of a website plays a critical role in attracting and retaining top-tier advertisers. Advertisers rely on Mediavine to send them high-quality inventory, and…
Mediavine
Recent coverage on the topic of generative AI has proven that human readers want content written by human creators. Machines can’t replicate the emotion, much less the level of detail, that writers sharing their lived experiences can generate when they publish their stories freely for the world to read. Our next…
Mediavine
The Creator-First Future campaign is about highlighting the work that publishers have done to build the open internet. They form communities and connections and are vital to the future of a free web. By creating and sharing the content that millions of people read each year, publishers from every niche imaginable…
Mediavine
Without creators, there is no open internet. One of our goals with the Creator-First Future campaign is to humanize the effects that changes to search algorithms or generative AI have had on publishers by sharing their stories directly with our industry partners. We also know that it’s important to share those…
Mediavine
In 2023, Mediavine launched Uplift, a private marketplace that connects publishers with advertisers looking to spend with diversely-owned websites and reach diverse audiences. As the Social Impact lead for all diversity, equity and inclusion-related programming, I’m thrilled to share the news about Uplift by Mediavine’s latest strategic partnership with Sertify, one…
Mediavine
Algorithm updates, SEO keyword research, seasonality, the list of things to consider when you’re creating blog content is seemingly endless. And if you found this blog by asking your smart device “Hey Google, is Mediavine about to tell me something else I should optimize for in my content?” The answer is…
Mediavine
If you watched our 2024 Product Roadmap Live Event in November, you might have seen some pretty exciting news. We have officially reached the maximum threshold of things we can call Grow so we have made the decision to sell Grow Social to our friends at NerdPress, solidifying our long-standing collaboration…
Mediavine
Publishers work hard to craft awesome content that keeps their readers hooked, right? But in today’s digital world, it’s critical to ensure that content stays safe and under your control. How can you protect your content from unwanted scraping and data collection in a world with generative AI? At Mediavine, we…
Mediavine
By now, you’ve probably heard some chatter about the exciting initiatives of our newly-formed Social Impact department. You might have even seen a press release or two about something called Uplift by Mediavine. If you’ve been scouring the internet trying to figure out what Uplift actually is, you’re not alone. And…
General Blogging
Publishers spend time creating great content that keeps readers coming back, and we know that safeguarding that content and maintaining control over how it’s used are critical concerns in today’s digital landscape. We also know that the advancement of generative AI technologies, like ChatGPT, brings up more questions than the can’t-recommend-anything-past-2021…