Blog
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Advertising
Mediavine Requirements: Why Our Application Process Yields the Best Results
Wondering about the requirements to become a publisher at Mediavine? You’ve come to the right place. Mediavine is for big bloggers and smaller publishers alike, placing a premium on original content and website quality. How do we define that, and do you qualify? Let’s break down the Mediavine requirements and application…
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General Blogging
What is an LLC and How Does it Work?
At Mediavine, we’re all about content creators building sustainable businesses. As that business scales, influencers must legally protect themselves, their audience and their intellectual property. You know when we start throwing around terms like ‘intellectual property’, it’s time to call a lawyer. We’ve asked attorney and friend of Mediavine Jamie Lieberman…
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General Blogging
How to Use NoFollow
Nofollow attributes have long provided content creators with a straightforward way to tell search engines when, for all intents and purposes, to ignore a link on their website while still providing the user with potentially valuable content. That handy little tool just got a major upgrade, so we thought we’d cover…
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Advertising
Google First Price Auction: What it Means For Publishers
Six months after announcing an overhaul of its auction dynamics, Google has finally begun moving most traffic from a second price auction to a first price auction in Google Ad Exchange, Google Ad Manager, and other ad products. What does that even mean? How will it impact Mediavine publishers and the…
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Video
Mediavine Video Player Placement: Recipe Card or In-Content?
We’re often asked by publishers where the Mediavine Video Player should be placed to deliver the best performance: in the content or within the recipe/how-to card. As always, there are multiple factors to consider when determining the ideal placement (and how we’re defining placement itself, which we’ll get to momentarily), and…
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General Blogging
WordPress Gutenberg Tutorial — Your Top Questions Answered
Update: The Create WordPress plugin has been acquired by one of its original engineers, John-Michael (JM) L’Allier. Now independently managed, Create remains in active development and continues to serve publishers under JM’s leadership. If you have any questions, please visit https://create.studio or email support@create.studio. Hi friends! I’m Ethan, one of the engineers here…
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Go for Teal
Increase Font Size, and Increase SEO & RPM Along With It
Post updated August 2021 One of the simplest, fastest, and most effective tweaks you can make to simultaneously improve your website’s user experience, SEO and RPM may surprise you: Increase your font size. We say it’s quick because it should require one easy change to your theme’s settings page, or a…
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Video
Google Video Sitemap: Making Video Even More SEO Friendly
When parsing content, Google has a tougher time with video than with text or even images. For this reason, it provides multiple ways for publishers to present their video content. The Mediavine Video Player makes SEO a top priority. By default, we output Schema.org markup via JSON-LD for any manually embedded…
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Advertising
Mediavine’s Standard Ad Units
We discuss a wide variety of topics on this blog, most aimed at educating publishers on how to achieve success with the help of all that Mediavine has to offer. Today we’re going back to the basics and taking a different route, breaking down some of the core components of what…
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Interview
Publisher Interview: Stephanie Keeping of Spaceships and Laserbeams
Summer might be quickly coming to an end, but our Mediavine publishers continue to create and inspire. One of the things we love most is hearing about and sharing our publishers’ stories. Stories of how they started, how they have grown and how life changing Mediavine has been for not only…
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General Blogging
Media Kits 101
I think every blogger has experienced the following: Brand rep: Can you send me your media kit? You: Of course! Also you, internally: Oh crap, I need to make a media kit. I think every blogger has experienced the following: Brand rep: Can you send me your media kit? You: Of…
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Advertising
Ad Category Opt Outs: Use with Caution — Opt in to Increase RPM
Mediavine has always been obsessed with ad quality. After all, a single negative ad experience can ruin a user’s visit to your website, impacting both your short-term revenue and long-term growth potential. We also recognize that when you represent more than 10,000 independent publishers, their interpretations of what constitutes “ad quality”…