Blog

In programmatic advertising, and probably in life, you don’t want a friends-with-benefits type situation.  Sure, it might seem intriguing on the surface, but if something sounds too good to be true, it probably is. We can’t give you relationship advice, obviously, but from an advertising perspective? You want to be exclusive….

Since ChatGPT’s release in November 2022, OpenAI’s prototype of generative AI — that is, artificial intelligence that can produce new content on demand — has dominated popular tech media. We’ve all seen the headlines questioning the future of organic search, the impact on creators’ livelihoods and content ownership, the challenge of…

Yes! If that is all it takes to convince you, then our work is done here. If you need more information, let’s dive in… A successful blog is an essential part of keeping your brand alive. Social media platforms have come and gone (RIP Vine), however, blogs have withstood the test of time….

Video ads are an important part of the monetization strategy for your website, but the options can be endless, and some options can completely destroy your user’s experience. So what’s the best way to increase revenue and RPM, while also maintaining an experience on your site that draws the reader in…

Let’s begin this 2023 preview post by addressing the elephant in the room:  December 2022 was soft, or underwhelming, compared to previous years.  Moreover, January 2023 is down as well compared to January 2022. These are facts, but if you’re looking for gloom and doom predictions for the next 12 months,…

Well hello there friends! It’s been a while but we are back with another amazing feature update. At this point, I think we are past the “get to know you stage” when it comes to Grow and can jump right into the exciting announcement. Get ready for an all new way…

We’re excited to announce the launch of PubNation, an entirely new ad management offering built by Mediavine utilizing our industry leading ad technology. What is PubNation? PubNation uses the same high-performance ad technology you’ve come to expect from Mediavine, including our Script Wrapper, Universal Player, S2S Technology, Grow and more. The …

One of Mediavine’s core values as a business is transparency.  It’s what drives much of what we do internally and in the broader community. It leads us to be early adopters of efforts like sellers.json that are dedicated to transparency in the advertising ecosystem. We’re also huge advocates of privacy. This…

I have a good friend with two adorable children, both of whom are obsessed with peanut butter crackers. You know the ones I mean. Square, salty, prepackaged in that thin plastic. I bet a lot of us remember these from childhood. I’m going somewhere with this, I promise.  The problem for these…

“Reports of my death are greatly exaggerated.” – Third-Party Cookies / Mark Twain Google‘s plan to phase out support for third-party cookies in 2022-23 will now be delayed even further, until at least 2024, the company announced in a blog post on July 27th. Back in 2020, the company announced that…

Yes, you read that headline right! Grow now officially has a direct integration with ConvertKit, potentially saving you lots of money and time over using our Zapier connection. But even bigger than this exciting announcement? How we got there and where we’re going from here with Grow! If you can believe…

If content creators have learned anything recently, it’s that the only constant in the blogging industry is CHANGE. As we usher in the privacy-centric era for the web, the winds of change are blowing more strongly than ever, but what does it all mean for publishers? On this Teal Talk, Jenny…