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  • woman looking at a website with a trellis template at a cafe

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    State of the Vine: Mediavine Updates (Yes, Trellis is Coming)

    Back to Blog • Updated 8/30/2021 – The Trellis Open Beta is now live and available to all! Learn more or get Trellis now! There’s been a lot happening behind the scenes at Mediavine that we are so excited to share with all of you. Mediavine’s Director of Marketing Jenny Guy sat down with CEO…

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    How Many Ads Does Mediavine Run?

    Back to Blog • We’ve gotten a lot of questions lately about the new Coalition for Better Ads in-content logic — how it works, why we changed to offer this new logic, and just how many ads Mediavine publishers are running now. Let’s break it down. Coalition for Better Ads Mediavine is a member of…

  • person looking at the mediavine dashboard on a laptop in a cafe

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    Page-Level Reporting: Taking Your Data to Another Level

    Back to Blog • By now it’s no secret. The Mediavine Dashboard has been undergoing an extensive renovation behind the scenes, and one of the most exciting components of this much-anticipated relaunch is page-level reporting. By now it’s no secret. The Mediavine Dashboard has been undergoing an extensive renovation behind the scenes, and one of…

  • woman at office desk on laptop next to glasses and coffee

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    SEO and Ads: Fact vs. Fiction and How Mediavine Optimizes Both Together

    Back to Blog • When you think of SEO, you generally don’t think of ads. With good reason. By definition, advertising runs counter to the goals of optimizing for SEO, a process which relies on a focus on your content and user experience. However, as an ad management company that started as an SEO marketing…

  • man on laptop sitting in a cafeteria

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    How Content Creators Can Use Search Console to Increase Traffic to Old Posts

    Back to Blog • It’s important to create new posts for our blogs, but that’s not the only way to get search traffic to your site. Sometimes we forget that we’re sitting on a gold mine of old posts that can bring in traffic, too. Today we’re welcoming the wonderful Sherry Smothermon-Short of Cub Scout…

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    The Mediavine Content Upgrade Challenge: 2022 Update

    Back to Blog • Dec. 6, 2023: This blog post has been updated to reflect the sale of Grow Social and Grow Social Pro to NerdPress. The plugin is now called Hubbub; more information about the sale can be found on our Hubbub landing page. Hello there! I’m Cristina, Publisher Support Specialist and Optimization Expert….

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    Holiday RPM Trends — Behind the Numbers with Brad

    Back to Blog • Well folks, we made it. After 10 months in which we’ve heard the word “unprecedented” infinite times, and a political season to match 2020’s craziness, November is here. We’re smack in the middle of Q4, when a quick glance at our publisher Dashboards each morning can cause one to break into…

  • male blogger in blue shirt writing on a laptop from his home office with bookshelf behind him

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    What is Performance: How to Measure, How to Compare

    Back to Blog • Hi everyone! Let me formally introduce myself. I’m Cynthia, Director of Business Intelligence for Mediavine. I work behind the scenes with Eric, Nicole, Heather and Brad (as well as the rest of the amazing Mediavine team). My role is to analyze new opportunities, and offer performance suggestions and troubleshooting guidance to…

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    PageRank: Why Links Are So Important

    Back to Blog • What is PageRank? PageRank is the original Google Search algorithm, written by Google co-founders Larry Page and Sergey Brin while at Stanford. To oversimplify its concept, PageRank uses links to evaluate the importance of pages and determine their ordering in search results. What is PageRank? PageRank is the original Google Search…

  • matt from mediavine sitting and smiling

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    Behind the Vine With Matt Richenthal

    Back to Blog • When we say full-service ad management, we mean it. There’s so much that goes into the ads you see on your site, from the technology and code to the business side of things. When we say full-service ad management, we mean it. There’s so much that goes into the ads you…

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    Why All Traffic Doesn’t Monetize the Same

    Back to Blog • “What good is a page view if you can’t monetize it?” A wise man once said this when we started out in the web publishing world, and I’ve never forgotten it. An even wiser man told me years later that if we wanted our website to be successful, it would require…

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    How Does Mediavine Stack Up? — Behind The Numbers with Brad

    Back to Blog • From the simplest “set it and forget it” options, such as Google AdSense, to a company like Mediavine, which offers full end-to-end solutions for content creators, there’s no shortage of options when it comes to ad management. In any marketplace with a wide variety of choices, a business is inevitably asked…