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What is PageRank? PageRank is the original Google Search algorithm, written by Google co-founders Larry Page and Sergey Brin while at Stanford. To oversimplify its concept, PageRank uses links to evaluate the importance of pages and determine their ordering in search results. What is PageRank? PageRank is the original Google Search…
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Dec. 6, 2023: This blog post has been updated to reflect the sale of Grow Social and Grow Social Pro to NerdPress. The plugin is now called Hubbub; more information about the sale can be found on our Hubbub landing page. Our industry evolves so rapidly that providing a concise roadmap…
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It’s the beginning of a whole new decade, which can mean a time where people want to make changes, transform and grow, much like the ever growing list of Mediavine publishers. Can you believe that list has over 6,000 people as of the beginning of Q1 in 2020? It’s the beginning…
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Can you believe it will be 2020 in only a few weeks? It’s crazy to think about how fast this year has flown by. We are coming close to the end of Q4, also known as the magic months in the influencer world. This is the time when everyone is trying…
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Hi everyone! Let me formally introduce myself. I’m Cynthia, Director of Business Intelligence for Mediavine. I work behind the scenes with Eric, Nicole, Heather and Brad (as well as the rest of the amazing Mediavine team). My role is to analyze new opportunities, and offer performance suggestions and troubleshooting guidance to…
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It’s no secret here at Mediavine that we’re obsessed with video. After all, we’ve dubbed this the year/decade/century of video. Hyperbole aside, we can’t overstate the incredible potential video has for publishers. With its ability to engage users and show off your content, video can earn you much higher CPMs than…
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Six months after announcing an overhaul of its auction dynamics, Google has finally begun moving most traffic from a second price auction to a first price auction in Google Ad Exchange, Google Ad Manager, and other ad products. What does that even mean? How will it impact Mediavine publishers and the…
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Mediavine has always been obsessed with ad quality. After all, a single negative ad experience can ruin a user’s visit to your website, impacting both your short-term revenue and long-term growth potential. We also recognize that when you represent more than 10,000 independent publishers, their interpretations of what constitutes “ad quality”…
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“Mediavine is mostly for small bloggers and food sites, right?” Of all the questions we’ve received from prospective publishers over the years, this is one of the most common. While we are a force in this space (as Mediavine’s ComScore can attest), our holistic approach to ad management extends beyond food…
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Updated April 2024 Internally, Mediavine focuses first and foremost on how many publishers we have under our exclusive umbrella (currently more than 10,000) and how to serve them best. From an advertising standpoint, however, the question is how many unique users do these publishers reach, on the aggregate? How many visit…
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(Editor’s Note: If you’re interested in applying Mediavine Ad Management, please review our updated requirements concerning sessions and Google Analytics 4.) We’re making a big change at Mediavine – the main overall RPM we focus on optimizing is shifting from pageviews to sessions. Why? Because pageviews are dead and Miley Cyrus killed…
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Throughout this Decade of Video, we’ve worked to ensure that Mediavine video ads make you more dollars. Starting today, they’re also going to make a lot more sense. Throughout this Decade of Video, we’ve worked to ensure that Mediavine video ads make you more dollars. Starting today, they’re also going to…