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We’ve talked at length about first-party data (authenticated traffic) and how Grow helps publishers harness it through a value exchange — offering enhanced user experiences to incentivize readers to log in. To hold up the publishers’ end of that value exchange and convince readers to authenticate, Grow already offers some awesome…
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We’ve been on this Grow journey together for several months now with both the Mediavine team and our publishers/beta testers working to design and develop features ahead of the demise of the third-party cookie. The Mediavine Engineering team really relies on our beta testers to provide valuable feedback that guide the…
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Kirsten Oliphant recently spoke at the Mediavine Publisher Conference with Mary Younkin on how to make the most out of your email lists and newsletter audience. Kirsten is sharing more tips with you here, along with our video of the full conference presentation. -Amber Keeping up with every new social platform…
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By now, you don’t need us to remind you what a challenge the last 12 months have been, or why. Personally and professionally, the most difficult part of 2020 was the uncertainty. From a business standpoint, all of us at Mediavine were on pins and needles wondering how lockdowns, health concerns…
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Cause-Specific PSAs will Generate Billions of Impressions BOCA RATON, Fla. – December 10, 2020 – Mediavine, the largest exclusive ad management company in the U.S., is pleased to announce a partnership with the Ad Council in the support of five public service announcement (PSA) campaigns for a variety of social causes directly…
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Earlier this year, Google announced that Page Experience signals would soon be included in Google Search rankings. This week, Google announced the rollout date for these new ranking signals. We can expect them to take effect starting in May 2021. As their name implies, Google Page Experience signals measure how readers…
Newsroom
BOCA RATON, Fla. – September 30, 2020 – Mediavine, the largest exclusive ad management company in the United States and a Comscore top five lifestyle property with 130 million unique monthly visitors and 13 billion monthly ad impressions, introduces Grow.me, their proprietary first-party data solution, featuring an integration with LiveRamp’s (NYSE: RAMP)…
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We’re excited to announce that as of today, we’ve built custom video playlists into the Up Next feature of the Mediavine Video Player. That means Mediavine publishers can create video playlists directly inside the new Mediavine Dashboard. Publishers can embed these in posts, as well as set them as a featured…
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Unless you’ve been living in the cave, or in a bunker off the grid (wouldn’t blame you if so … 2020 amirite?), you may have noticed some fairly major events happening in our nation. The events of 2020 have affected the economy in unprecedented ways, and digital advertising is certainly no…
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The Company Also Announces the Creation of Mediavine Marketplace for Paid Versions of its Leading WordPress Products BOCA RATON, Fla. – Nov. 11, 2019 – Mediavine, a full-service ad management company that helps content creators build sustainable businesses, announced the launch of Grow by Mediavine, a powerful combination of two WordPress plugins…
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BOCA RATON, Fla. (Jan. 21, 2019) – Mediavine announced this week that it is now a Comscore Top 40 property. The ad management company exclusively represents more than 4,200 blogger sites, making it the largest community of lifestyle, food and DIY websites. Comscore, a trusted third-party source for reliable measurement of cross-platform…
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Mediavine announced this week that it is now a comScore Top 70 property. The ad management company exclusively represents more than 3,800 blogger sites, making it the largest community of lifestyle, food and DIY websites. “This has been a 2018 priority to validate Mediavine growth to advertisers and the industry,” said Phil…