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In case you missed it, Mediavine recently won the most awards at the 2020 Google Certified Publishing Partner Summit on November 18th, making us the winningest GCPP for the second year in a row. CEO Eric Hochberger already gave the low down on our Highest Health Score award and today Mediavine’s…
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By now, you’ve probably heard the news: Google Chrome is phasing out third-party cookies, joining the ranks of Firefox and Safari in radically altering the programmatic advertising landscape. Google estimates that programmatic ad revenue drops as much as 60% without third-party cookies, but there’s no turning back in this privacy-focused world….
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Google Search Console. Yes, it’s time to wipe the dust off your account over at Google Search Console (GSC) and actually use that thing for the SEO you thought you were going to when you first signed up. Today we’re going to focus on using your Search Analytics within GSC, (also…
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Much like the alt text you use to describe an image, Google will read the filename of the image to learn about it. Whomever who coined the old adage, “a picture is worth a thousand words,” probably never considered search engines. It may be true as far as your readers are…
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Last week, Mediavine announced Grow, our solution for content creators to control first-party data in an ever-changing industry. We’ll explain each of these points in detail below. Grow is Not a Replacement For Your Newsletter During our September 17 Facebook Live, a few publishers asked why Grow does not make publisher-owned…
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When we first launched AMP on our sites, we followed Google suggestions and split up our Google Analytics into two separate profiles – one for AMP and one for the rest of our web traffic. As a network, we recommended our publishers running AMP do the same. Unfortunately, this led to having…
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BOCA RATON, Fla., Nov. 21, 2019 /PRNewswire/ — Mediavine, a full-service ad management company that builds sustainable businesses for content creators, was last week presented with two awards at the Google Certified Publishing Partners Summit, making it the winningest company of all Google Certified Publishing Partners (GCPPs). The Google Certified Publishing Partners…
Newsroom
This week Mediavine announced that 86 percent of the company’s ad requests are now from properties with ads.txt files. Mediavine is one of the first publisher representative firms to widely adopt ads.txt, which verifies to advertisers that display and video impressions will not be running on fake or bot websites. Earlier in…
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They say you don’t get a second chance to make a good first impression. This is certainly true in the world of SEO as well as life. When a user first arrives on a page from search engines, the first impression is everything that loads in the first screen view. They…
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Most publishers know that heading tags, like meta descriptions and page title tags, are a key component of a website’s content structure. But how much do they really matter for SEO, and how should you use them? Glad you asked, because that’s the focus of our SEO Like a CEO series…
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As we discussed earlier this month, Google has updated Pagespeed Insights (PSI) to incorporate Lighthouse 6. Lighthouse is Google’s open-source tool for improving the quality of web pages. Its latest version brings a number of key changes, among them the newly-launched Core Web Vitals incorporated into Google Search Console. As we…
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With nearly 7,000 live sites at Mediavine, we have helped our fair share of customers navigate moving to new ad management, and have probably answered every question under the sun about what a switch will look like. For bloggers, as small business owners, there are so many facets to your business…