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  • young female fashion blogger showing off a colorful plaid shirt to a video camera

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    How to Capitalize on Holidays as a Content Creator

    Can you believe it will be 2020 in only a few weeks? It’s crazy to think about how fast this year has flown by. We are coming close to the end of Q4, also known as the magic months in the influencer world. This is the time when everyone is trying…

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    Publisher Interview: James Cave of Portugalist

    If there is one thing our Mediavine publishers are, besides hard working, it’s inspiring. Even more incredible is that they are willing to provide tips, advice and share their expertise to help others learn and grow. The Publisher Interview Series is all about sharing the success stories of how our MVPs…

  • male blogger in blue shirt writing on a laptop from his home office with bookshelf behind him

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    What is Performance: How to Measure, How to Compare

    Hi everyone! Let me formally introduce myself. I’m Cynthia, Director of Business Intelligence for Mediavine. I work behind the scenes with Eric, Nicole, Heather and Brad (as well as the rest of the amazing Mediavine team). My role is to analyze new opportunities, and offer performance suggestions and troubleshooting guidance to…

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    Ad Tech Glossary

    What’s in a name? A lot of things, and when it comes to Mediavine’s ad tech and online advertising in general, there are a lot of names – and abbreviations, acronyms and terms. That term you heard describing that ad unit we’re working on? That acronym for the thing you saw…

  • woman drinking coffee and looking at social media on her smartphone in a cafe

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    Mediavine In-Content Ad Settings: How to Self-Audit For Best Results

    Are you limiting the potential earnings of your website in ways you aren’t even aware of? If you don’t know the answer to that, we recommend conducting a self-audit of your Mediavine in-content ad settings. We’ve discussed these settings in the past, at length (the post linked to above, written by…

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    How to Use NoFollow

    Nofollow attributes have long provided content creators with a straightforward way to tell search engines when, for all intents and purposes, to ignore a link on their website while still providing the user with potentially valuable content. That handy little tool just got a major upgrade, so we thought we’d cover…

  • man in sweatshirt working on a laptop and drinking tea at a coffee shop

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    Google Video Sitemap: Making Video Even More SEO Friendly

    When parsing content, Google has a tougher time with video than with text or even images. For this reason, it provides multiple ways for publishers to present their video content. The Mediavine Video Player makes SEO a top priority. By default, we output Schema.org markup via JSON-LD for any manually embedded…

  • woman in black and white striped shirt blogging from a gray cafe booth

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    Media Kits 101

    I think every blogger has experienced the following: Brand rep: Can you send me your media kit? You: Of course! Also you, internally: Oh crap, I need to make a media kit. I think every blogger has experienced the following: Brand rep: Can you send me your media kit? You: Of…

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    Ad Category Opt Outs: Use with Caution — Opt in to Increase RPM

    Mediavine has always been obsessed with ad quality. After all, a single negative ad experience can ruin a user’s visit to your website, impacting both your short-term revenue and long-term growth potential. We also recognize that when you represent more than 10,000 independent publishers, their interpretations of what constitutes “ad quality”…

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    Publisher Interview: Tiffany Griffin of Beautiful Dawn

    The mission of all bloggers is to help people live their lives to the fullest by sharing their expertise and this definitely extends to the business of blogging. The mission of all bloggers is to help people live their lives to the fullest by sharing their expertise and this definitely extends…

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