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We are probably all familiar with the feeling you get when a brand rep asks, “What is your rate for this project?” On one hand, hooray! They are willing to pay you real cash monies! On the other, well… fiddlesticks. Now you have to come up with a rate. It’s a…
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Exchanging business cards is a long-standing tradition at many blogging conferences, including our own Mediavine conferences. Even in the digital age, they’re a great way to keep track of who you met and to spread the word about your blog or business. They’re also a great identifier for your blog, especially…
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To enhance both the visual appeal and functionality of our publishers’ websites, Mediavine is making essential updates to optimize ad density while meeting industry standards and maintaining revenue performance. We’re excited to share our latest initiative, which aims to improve in-content ad experiences for publishers and their readers significantly. A New…
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Hiya, friends! Can you believe we are already at Part 3 of the Mediavine Content Upgrade Challenge? If you missed the first two parts, or perhaps are like me and just really love to binge a series, it’s not too late to get started on optimizing your posts for the gift…
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When writing for the web, remember that readers will be skimming, not reading every word. On average, your users will read only about 20% of the content on your page. We’ve talked about online audience behavior at length in the past, and it’s why both Google and Usability.gov encourage you to…
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Welcome, welcome to our second installment of the Mediavine Content Upgrade Challenge! I’m taking a quick break from answering emails to give you guys a bit of a walk-through on specific things to look for when you are doing a self-audit and want to make your content work its very hardest…
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Wouldn’t it be amazing to be able to build such a successful business that you can drop everything and go live abroad or be able to travel more often? Many of our Mediavine travel publishers have done just that, like Kristin Addis from Be My Travel Muse, Gary Arndt of Everything Everywhere and Andrzej Ejmont…
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With the May 25 compliance date fast approaching, you’ve likely received several confusing emails from Google regarding how to ensure that Google Analytics is compliant with Global Data Protection Regulation (GDPR) for your users in the EU. Before we break this down for you, make sure you’ve read this helpful GDPR guide for…
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Mediavine publisher Laurence Norah of Finding The Universe actually came to blogging from the computer tech side, which is more unusual than one might think. His technical know-how has combined with his passion for travel and photography to create an exciting and beautiful site that’s no slouch in the SEO department….
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If you’re a publisher breaking down your income, you’ve probably come across the term RPM. RPM is a common metric used to gauge monetization and performance among content creators. While this term is commonly used in our industry, there isn’t one standardized definition – businesses and individuals may use or apply…
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The switch from Universal Analytics to GA4 is well underway, and as we all learn about these new metrics, adjust perspectives on how we measure success on our sites, and recalibrate to account for the differences (we see you lovers of real-time analytics), here at Mediavine we also have to shift…
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Video ads are an important part of the monetization strategy for your website, but the options can be endless, and some options can completely destroy your user’s experience. So what’s the best way to increase revenue and RPM, while also maintaining an experience on your site that draws the reader in…