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Google Analytics referral spam is a confusing, common issue for publishers. Fortunately, it is both harmless and simple to remove. This is not real traffic, despite what the reporting says, nor is it anything to worry about. Your site is not being hacked or compromised. Google Analytics referral spam is a…
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For nearly two years, Mediavine has supported SSL ads, but has never encouraged publishers run them. In fact, our company stance was to gently discourage a blogger from going full site SSL if they were primarily a content site, and not actively collecting sensitive information that would require a secure connection (like selling…
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It’s no secret that mobile technology has changed the world in which we live, and advances in communications continue to alter the landscape every day. A study by the Pew Research Center revealed that 95% of Americans own a mobile phone, and 77% of them smartphones, a figure that has doubled…
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Of all the feedback we receive from prospective publishers, this question is among the most common: “Mediavine is mostly food bloggers, right? My site’s content is about much more than food. Will your advertisers still value my inventory?” The fact of the matter is that yes, food-related sites represent a huge…
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GumGum. They’re right there in your dashboard, one of our premium advertising partners, but who are they and what do they offer Mediavine publishers? We sat down with Dan, their Director of Publisher Services, to get the lowdown on the company and what they could mean to your bottom line in…
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In our publisher interview series we’ve had the opportunity to speak with bloggers in every niche across the lifestyle spectrum. From world travelers like Dave and Deb of The Planet D and Kristin of Be My Travel Muse to expert budget balancers like Latasha of Arts and Budgets and Alexis of Fitnancials, we’ve…
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By now, you’ve probably heard some chatter about the exciting initiatives of our newly-formed Social Impact department. You might have even seen a press release or two about something called Uplift by Mediavine. If you’ve been scouring the internet trying to figure out what Uplift actually is, you’re not alone. And…
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We want to pay you all more money. Yes, you read that correctly. And it’s all part of our mission statement. Our goal has always been to help publishers maximize the revenue they’re earning from advertisers, while creating a sustainable business for all parties, including Mediavine. That’s how we originally settled…
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Nicole Johnson is organized. It goes without saying that the Director of Publisher Support for Mediavine’s 2400+ publishers needs some serious prioritization skills. Add to the mix creating content for her own awesome blog Or Whatever You Do, and then toss in her seven adorable children? (Not a typo. SEVEN.) Organized…
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In programmatic advertising, and probably in life, you don’t want a friends-with-benefits type situation. Sure, it might seem intriguing on the surface, but if something sounds too good to be true, it probably is. We can’t give you relationship advice, obviously, but from an advertising perspective? You want to be exclusive….
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Let’s begin this 2023 preview post by addressing the elephant in the room: December 2022 was soft, or underwhelming, compared to previous years. Moreover, January 2023 is down as well compared to January 2022. These are facts, but if you’re looking for gloom and doom predictions for the next 12 months,…
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