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    Summer 2018: Good News, Bad News, and REALLY Good News

    Let’s start with the good news. Mediavine publishers are having an amazing 2018 so far, and June is certainly no exception. The year-to-year difference is striking. In June of 2017, we saw an average session RPM of $14.88 for all Mediavine publishers. By the end of this June, we expect that…

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    Mobile Ads 101

    It’s no secret that mobile technology has changed the world in which we live, and advances in communications continue to alter the landscape every day. A study by the Pew Research Center revealed that 95% of Americans own a mobile phone, and 77% of them smartphones, a figure that has doubled…

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    Unlocking RPM with Aimee Shugarman & Courtney O’Dell: Mediavine On Air Episode 11

    Greetings content creators and welcome to another episode of Mediavine On Air, the podcast just for you. RPM, or revenue per mille, is often mistakenly thought of as the amount or way that a website earns. While this is not the case, RPM is a math equation that provides an overall…

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    How to Increase Your Ad Impressions

    Last month we launched a unique adventure called the Sweet Land of Money to help publishers increase their impressions and CPMs in an exciting way! Even though Q2 is quickly approaching, these tips can help you optimize content, step up your SEO game and increase your revenue no matter what season…

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    Mediavine Outstream Player

    The Mediavine Outstream Player, which runs inside in-content ad slots, is the latest addition to our “decade of video.” As you’ve heard us say a few thousand times, video ads pay more than traditional display advertisements. It’s why we’ve pushed Mediavine publishers to produce video for years now. When you think…

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    Create Recipe Card Ad Optimizations Coming to Other Plugins

    Update: The Create WordPress plugin has been acquired by one of its original engineers, John-Michael (JM) L’Allier. Now independently managed, Create remains in active development and continues to serve publishers under JM’s leadership. If you have any questions, please visit https://create.studio or email support@create.studio. While Create is used for a variety of schema…

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    Above the Fold SEO: First Impression is Everything

    They say you don’t get a second chance to make a good first impression. This is certainly true in the world of SEO as well as life. When a user first arrives on a page from search engines, the first impression is everything that loads in the first screen view. They…

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    New Ad Unit Reports: Better System. More Data at Your Fingertips.

    Your Mediavine Dashboard ad unit report just got a makeover, and then some. This isn’t just a cosmetic change, although it does look better; Mediavine has overhauled its ad unit reporting system altogether. Below, we’ll go over what the ad unit report is, what we changed and why it’s great! Your…

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    What is Mediavine Travel? A Roadmap For Long-Term Success

    If you’re wondering what is Mediavine or what Mediavine does, chances are you associate us with ads in some way. We are an advertising management service, but ads are just the beginning. Our mission is helping content creators build sustainable businesses. Ad management is the linchpin of this goal, no doubt….

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    Nutrition Facts and SEO: Give Google More Content!

    When Google added calories as a recommended field and began issuing warnings in both its structured data tools and Google Search Console, most food bloggers became aware that their content’s nutrition facts and SEO were linked in some way. Today, we want to discuss exactly how nutrition facts impact SEO, how…

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    Manage AI Access to Your Content with Google-Extended

    Publishers work hard to craft awesome content that keeps their readers hooked, right? But in today’s digital world, it’s critical to ensure that content stays safe and under your control. How can you protect your content from unwanted scraping and data collection in a world with generative AI? At Mediavine, we…

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    What to Expect From eCPMs in Q1 (And How to Plan for It)

    Q1 has a reputation. For many publishers, it’s the quarter where eCPMs cool off, dashboards look less exciting, and questions start popping up fast. Is something wrong? Did I miss something? Should I be worried? Short answer: probably not. Q1 behaves the way it does for reasons…