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    What is Q4?

    What is Q4 and what does it have to do with digital advertising? So much more than you think. What is Q4 and what does it have to do with digital advertising? So much more than you think. Back to Blog • Back to Blog • What is Q4 and what…

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    Ad Tech Glossary

    What’s in a name? A lot of things, and when it comes to Mediavine’s ad tech and online advertising in general, there are a lot of names – and abbreviations, acronyms and terms. That term you heard describing that ad unit we’re working on? That acronym for the thing you saw…

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    What is Mediavine Finance? Full Service Ad Management & So Much More

    Our answer to the frequently-asked question “What is Mediavine?” is that we’re not just an ad management service, but an integral partner in building sustainable businesses for content creators. We represent publishers in the finance, lifestyle, food, travel space and beyond, not just with advertising solutions but with the support, technology…

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    Schema Errors & Warnings: What They Are, Why They Matter & When (Not) to Panic

    In a previous post, we touched briefly on what schema is.  Today, we’re delving into schema warnings and errors: What they are, when you need to care and why it probably isn’t the emergency you are thinking it is.  First, I need to let you in on a secret. I’m not a…

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    SEO Case Study: My Forking Life

    Have you heard that ads aren’t good for SEO? Well that is definitely not true and Mediavine loves SEO. Search engines are still what fuels traffic to Mediavine’s O & O sites, so everything we do with ads keeps SEO as the focus. Read more about how Mediavine ads play nicely…

  • female food blogger photographing fresh produce on a gray napkin in her kitchen

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    What is AMP and Should You Run it?

    Realizing that content creators and consumers are increasingly living in a mobile-first world, Google launched its AMP (Accelerated Mobile Pages) project over four years ago now. With a goal of speeding up mobile pages and improving the experience for publishers and readers, AMP is great in concept. Realizing that content creators…

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    Behind The Vine With Stephen Marsi

    When your mission is helping content creators build sustainable businesses, there’s a lot more to talk about besides ad management. The Mediavine team is constantly working behind the scenes creating and building new products while offering the best user experience and supporting publishers, all of which Co-Founder Stephen Marsi is a…

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    Blogger Interview: Mel Gunnell of Mel’s Kitchen Cafe

    Today we are chatting with Mel Gunnell, of none other than Mel’s Kitchen Cafe. I’ve been a big fan for a long time of this blog in particular, and she was one of the sites that really inspired me to start a food blog of my own. She started blogging way…

  • woman drinking coffee and looking at social media on her smartphone in a cafe

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    Optimizing Pre-Roll Ad Length

    At Mediavine, we offer the Mediavine Video Player to all of our bloggers. This allows publishers who create video content to upload videos in the dashboard, and have a free video player to run on their websites via a video embed code. We host the videos, transcode them, and serve them…

  • man in sweatshirt working on a laptop and drinking tea at a coffee shop

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    So You Want to Learn to Code…

    A few years ago I wanted to learn to code, but I had no idea how to get started. Today I work as an engineer on the Publisher Engineering team here at Mediavine. A question I hear often is the one I was asking myself: Where to start? Today I work as an engineer on…

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    Behind the Vine With Matt Richenthal

    When we say full-service ad management, we mean it. There’s so much that goes into the ads you see on your site, from the technology and code to the business side of things. When we say full-service ad management, we mean it. There’s so much that goes into the ads you…

  • male blogger in leather jacket typing on his cell phone while walking on an empty street

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    What Is A Cache?

    What in the world is caching and why should I care? Let’s start with a story. Imagine you go to a restaurant. It’s your first time, so you sit down at your table and look through the menu. You’re reading the instructions of this restaurant. What in the world is caching…