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“Mediavine is mostly for small bloggers and food sites, right?” Of all the questions we’ve received from prospective publishers over the years, this is one of the most common. While we are a force in this space (as Mediavine’s ComScore can attest), our holistic approach to ad management extends beyond food…
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Updated April 2024 Internally, Mediavine focuses first and foremost on how many publishers we have under our exclusive umbrella (currently more than 10,000) and how to serve them best. From an advertising standpoint, however, the question is how many unique users do these publishers reach, on the aggregate? How many visit…
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Throughout this Decade of Video, we’ve worked to ensure that Mediavine video ads make you more dollars. Starting today, they’re also going to make a lot more sense. Throughout this Decade of Video, we’ve worked to ensure that Mediavine video ads make you more dollars. Starting today, they’re also going to…
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Writing a blog can certainly be risky. From publishing your very first post to taking the leap to go full-time, blogging is sometimes a nerve-wracking venture. Some Mediavine publishers add a whole other layer of risk — our travel bloggers who roam the world and share their experiences (and gorgeous pics)…
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At Mediavine, we’re big fans of collaboration. We’ve got several publishers who believe they’re better together! From world travelers like Andrzej and Jolene of Wanderlust Storytellers and Laurence and Jessica of Finding the Universe to healthy living experts like Christel and Tobias of Diabetes Strong, we’ve talked to many of our…
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On this episode of Mediavine On Air, we’ve got SEO experts Joshua Unseth and Morgan McBride for you. They’re here to answer your frequently asked questions and share tactics they’ve implemented that have resulted in growth in both traffic and revenue. Learn the most effective way to find the best keywords…
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Greetings content creators and welcome to another episode of Mediavine On Air, the podcast just for you. RPM, or revenue per mille, is often mistakenly thought of as the amount or way that a website earns. While this is not the case, RPM is a math equation that provides an overall…
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Updated December 2023 Are you struggling to understand sessions, user and pageview metrics in Google Analytics 4? Don’t worry, you’re not alone. Google Analytics 4 (GA4) is the new way to measure your website traffic. It’s more powerful and flexible than Universal Analytics, and designed to help you understand your users…
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Your RPM data just got more accurate. Here's what Monetized RPM measures and why it matters.
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A campaign report is a summary of all the hard work you’ve done and all the amazing results you’ve produced, all put together in a handy-dandy format to send off to your brand partner once your partnership has ended. You can create it manually or use a paid service (like Hashtracking…
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Are you limiting the potential earnings of your website in ways you aren’t even aware of? If you don’t know the answer to that, we recommend conducting a self-audit of your Mediavine in-content ad settings. We’ve discussed these settings in the past, at length (the post linked to above, written by…
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Learn how to use mRPM alongside standard RPM to diagnose traffic quality, optimize page performance, and set smarter revenue goals.