- 03 Dec
- Nicholas Ketcham
Hi everyone, let me introduce myself. I’m Nick, Ad Operations Specialist for Mediavine. I like to think of myself as Brad’s sidekick, helping hold down the fort in Ad Ops. A big part of what I do on a daily basis is work with our Publisher Support team and other Mediaviners to maintain our industry-leading ad quality standards. In English, we try to eliminate the bad ads. There are many criteria for what we consider a bad ad, but generally they fall into a few categories: Adult or non-brand-safe content Audio that the user has to turn off Ads covering the page or content Misleading information or spam At some point, we’ve all dealt with bad ads in some way, shape or form — and most likely stopped visiting sites we associate with such negative experiences. This is hugely important to Mediavine. If negative ad […]Read more
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