In my last post, I introduced the basic concepts of website accessibility, and how making your website more accessible will benefit everyone. Based on that, here are six accessibility improvements that you can work on for your site right away.

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When I first started learning about website accessibility, I thought of it the way most people do — assuming that it’s about making websites more usable for people with disabilities. I quickly learned that this is only partially correct.

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By now you’ve probably heard numerous rallying cries advocating the need for diversity, representation and inclusion. It seems that each day there are new headlines either exposing the lack of diversity in X industry or celebrating the moves towards it in another. These aren’t just buzzwords or the latest trends in the business world. It’s simply a reflection of a very real flaw in our society that demands to be addressed. According to the US Census Bureau, America is becoming increasingly diverse with all racial and ethnic minorities growing at a faster rate than whites from 2015 to 2016. In fact, it’s projected that people of colour will make up the majority of America’s population by 2043 – that’s just a little over two decades from today!  And that’s just diversity in terms of race and ethnicity. That doesn’t even address the growing diversity in […]

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At Mediavine, we’re all about content creators building sustainable businesses. As that business scales, influencers must legally protect themselves, their audience and their intellectual property. You know when we start throwing around terms like ‘intellectual property’, it’s time to call a lawyer.  We’ve asked attorney and friend of Mediavine Jamie Lieberman to stop by the blog to give our readers the ins and outs of establishing an LLC. Jamie Lieberman is an attorney, podcaster and entrepreneur dedicated to making legal accessible and sharing the message that legal does not have to be scary. As the owner of Hashtag Legal, Jamie draws on her experience working with influencer marketing professionals, creatives and business owners to help her clients grow and protect their businesses. She leads an all female, virtual team focused on providing clients with advice on subjects such as intellectual property, contracts, privacy, FTC, business […]

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Baking a Difference: How A Publisher Found Her Calling in Blogging

Every day at Mediavine, our favorite thing is to hear how blogging changes lives.  Whether it’s learning new skills that can shape your career or earning a full-time income from things like sponsored work and Mediavine ad revenue, being a publisher is a pretty awesome job.  That’s why we loved hearing how our publisher Betsy Eves of JavaCupcake has been teaching others what she has learned about blogging.  Betsy currently works at Operation Gratitude as the Wounded Hero & Caregiver Program Director, but she also teaches blogging classes to the military community through her work at the Dog Tag Inc. Fellowship Program and the Elizabeth Dole Foundation Military and Caregiver Fellows.  She asked us to contribute by taking part in a recent Blogging 101 webinar and an upcoming workshop in Washington, D.C. (More on these below!) We in turn asked Betsy to come on the Mediavine […]

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changing blog platforms

Changing blogging platforms is a big decision, and not one to take lightly. Our publisher Laurence Norah of Finding the Universe made the switch from Blogger to WordPress earlier this year, and offered to share his experience with us. 

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3 Action Items That Will Get You Massive Traffic

Heya fellow bloggers! I’m Lena Gott, blogger at What Mommy Does and blog coach at Adventures in Blogging. I hope you’re doing well and not too weary from a summer traffic slump (if you experience this like I do every year). In case you missed it, I did a joint video interview (while you’re there, why not subscribe to the Mediavine YouTube channel?) with fellow MVP Stephanie Keeping of Spaceships and Laserbeams this month where we talked all things traffic. I highly recommend checking it out, as we tried to share some of our best tips for getting more traffic to our blogs. If we’ve met before, you know that I like to provide crazy specific advice on getting traffic. You won’t see generic advice here. I want you to be able to take these tips and get more traffic starting tomorrow. I’ll start out small with […]

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common bookkeeping mistakes

At Mediavine, ads are just the beginning. Our mission is building sustainable businesses for content creators, and we’re committed to providing educational resources on all important topics for publishers throughout the industry. Like this post about bloggers seeking legal representation, this one about different planning tools to make your publishing life easier or this one about enhancing your writing skills. Today we’re happy to welcome guest author Amy Northard to the Mediavine blog. Amy is a CPA and the “Accountant For Creatives”, specializing in her work with creative small business owners. We invited her to share some basic bookkeeping mistakes that she’s frequently observed when working with influencers. Doing your own bookkeeping can be pretty tricky unless you have an accounting background or know someone who does, but that shouldn’t hold you back. I’m sharing the five most common bookkeeping mistakes I see when reviewing […]

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improve your site speed and gpsi score

The following post was written by Peter Green, owner and CTO of Agathon, a company that specializes in building and hosting web applications. You can craft the most amazing post ever, but your audience reach will be crippled if your site loads slowly. That’s why we at Agathon offered site “health checks” as a perk to Mediavine publishers who attended the 2018 Mediavine Publisher’s Conference. We’ve now performed 100+ checks at the conference and over Google Meet before and after, and have seen that many sites suffer from the same pattern of fixable(!) problems. The great news is that Mediavine publishers scored much better than we usually see, but there was also room for improvement. Who doesn’t like improvement? Since we can’t do a site health assessment for everyone reading this post, let’s talk about the three most common problems so that you can ensure […]

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There’s no question that working from home has advantages. We wear our pajama pants to virtual meetings, make our own hours and can do a load of laundry in the middle of the work day.  But if you’re anything like the Mediavine team, it can also come with a big challenge: SEPARATION of job (church) and home (state).  One of the best strategies we rely on to maintain sanity is organization, and for that, we’re fortunate to have specialist Sara Volk. She’s our Office Manager, aka project manager, keeper of the spreadsheets, birthdays, addresses, travel plans, meeting times and a million other things that we don’t even know about because she’s GOT them.  We’re so in awe of her strategies and skills that we asked her to put her best tips in one place, so we could pass them on to you guys.  Without further […]

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