GumGum. They’re right there in your dashboard, one of our premium advertising partners, but who are they and what do they offer Mediavine publishers? We sat down with Dan, their Director of Publisher Services, to get the lowdown on the company and what they could mean to your bottom line in 2018. Hello Dan! What is your position at GumGum and how long have you been there? I’ve been with GumGum for almost five years. I’m the Director of Publisher Services and oversee GumGum publisher development in the US, Canada, and LATAM. In a nutshell, tell us what GumGum does. What makes the company uniquely positioned to help digital content creators monetize? GumGum is an artificial intelligence company with deep expertise in computer vision. Our mission is to unlock the value of visual content produced daily across diverse data sets. We’re well positioned to help […]

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“Did you know that cancer is the leading cause of death by disease among children in the U.S.?” This sad opening is from our blog post sharing the same fundraiser in 2017 and unfortunately, it remains true today. Fortunately though, there’s still something that we can DO about it. We’re partnering again with Mediavine publisher Julie Deily of The Little Kitchen for the Second Annual Good Cookies Food Bloggers’ Valentine’s Event. She’s joined forces with Cookies for Kid’s Cancer (C4KC), a leading force in fundraising and awareness for pediatric cancer, now in their 10th year. She’s leveraging the awesome power of the blogging community to support this most-worthy cause. On February 8th, publishers across the web will be posting an original or adapted Valentine’s Day inspired recipe (with credit of course) new to their blog to raise funds and awareness for C4KC. Something like these […]

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2017 Session Refresh Nicole Johnson is organized. It goes without saying that the Director of Publisher Support for Mediavine’s 2400+ publishers needs some serious prioritization skills. Add to the mix creating content for her own awesome blog Or Whatever You Do, and then toss in her seven adorable children? (Not a typo. SEVEN.) Organized is an understatement: Her time-saving strategies are next-level ninja. They’ve got to be for her to work full-time, put 7 kids to bed, and have any hope of time for fun things like eating food or staying sane. In her session at the Mediavine Publishers Conference 2017 in Charleston, “Mastering & Streamlining Work Flow”, she revealed her favorite tools to automate many of her blog tasks and her ‘set and forget’ social media strategy. From establishing a realistic blogging schedule you can stick with, to a CoSchedule tutorial from her unique […]

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MVP Latasha Peterson may not have been blogging long, but she has seen excellent results in that short time. She’s brought a lifetime of creativity to the blogging community and shares her strategies for building a sustainable online business on her site, Arts and Budgets. She was kind enough to share some of her journey and tips with us here. Tell us a little bit about yourself, your family, and your everyday life. I am a true creative girl! I have been performing on stages in music projects and theater for almost my whole adult life. Currently, I live in a suburb right outside of downtown Chicago with my rockstar husband and amazing 1-year-old son. How did you get started blogging? Before I started my blog + biz I would often create music with a group of Creatives who were also looking to do what […]

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Today on the blog, we’re offering an publisher spotlight interview with Kristin Addis of the gorgeous solo female travel blog, Be My Travel Muse. This MVP paused from her rockstar world travels to speak with us from her years of blogging experience. You’re going to be seeing a lot more of this type of spotlight post, like this one with Melanie Gunnel of Mel’s Kitchen Cafe. We want to highlight as many of our awesome publishers as we can, so you may be receiving an interview request email from us. Now, on to Kristin! Tell us a little bit about yourself, your family, and your everyday life. I’m a native Californian who has been traveling, largely on her own, for the last five years. I’ve been to six out of seven continents and have hitchhiked on all of them, I have camped on most of […]

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This fall, y’all. Conference season was in full swing and Mediavine was EVERYWHERE.  We love the opportunity to meet our existing publishers face-to-face, as well as new potential MVPs. And we’re very committed to supporting the blogging community as a whole, so we sponsor and attend as many events as possible. Which means…FALL TRAVEL MADNESS! Create & Cultivate The Create & Cultivate event in Seattle was such fun. They had a fabulous keynote by Mandy Moore, and Heather and Nicole enjoyed meeting everyone and seeing the Microsoft campus. Seattle is such a great city for an event, and not only because it is semi-local for Nicole, but also because it has some of the most beautiful event spaces in the country. Create & Cultivate was held at the Microsoft campus in Redmond this year, and it was a beautiful venue. The opening party was in […]

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Any financial blogger worth their IRA knows that there’s one conference to rule them all: FinCon. Launched in 2011 by Phillip “PT” Taylor, it’s taken a mere 6 years to grow to the 1700+ attendees that converged on Dallas this past October. It was the first year for Mediavine to sponsor this incredible event, and we were BLOWN AWAY by the energy, the effort and the spectacle of it all. I grabbed a chance to sit down with 2 of the ringmasters of this financial circus, Founder and CEO PT Taylor and Conference Organizer Jessica Bufkin, to pick their brains on the past, present and future of the conference. Interview with PT Taylor, Founder & CEO of FinCon Hi PT. So what was new at this year’s FinCon? PT: I try to keep things fresh with the event and this year was no exception. We […]

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Sponsored post work is an important revenue stream for digital content creators and brand representatives are receiving countless pitches from bloggers every day. How can a publisher make themselves stand out with a brand and get the contracts for the long-term work and ambassadorships? Today on the blog, we’re giving you tips from an expert in forming these lasting relationships with big brands. MPNCon 2017 Session Refresh The Little Kitchen is not so little. Well, it’s still little in physical size. But the digital reach from this lovingly cozy space is far and wide. Since Julie Deily started her site in 2009, she’s been doing big things. A full time blogger for 5+ years, Julie’s done incredible work with brands like the Florida Department of Citrus, DOVE Chocolate, VISIT FLORIDA and most recently, Samsung.    This made her the perfect host of our Working With Brands/Making […]

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Remember in April when we mosied down to Charleston and had a little conference with all the fun, and swag, and learning, and food, and drinks, and dancing and there was a BOAT? Here’s a handy-dandy video recap, in case you missed it: We’re doing it again. But this time at the Google complex in California. February 28th-March 2nd, 2018. And the person who is responsible for bringing all the awesome together is our Conference Organizer, Megan Myers. Or as I call her, Chief Wrangler of the Best Foodstuffs and Coordinator of Amazing Times. (More titles than Dany from GOT) As part of our #CountdownToCali post series, I did a little wrangling myself and got her to sit down for a few minutes to talk over all the great things that we’ve got coming your way next year. Trust me, based on the details she’s […]

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Tackle Page Speed Like a Pro

2017 Session Refresh on Page Speed Optimization Eric Hochberger, Mediavine Co-Founder and CEO, still wants you to think like a robot.   In his knowledge-packed session at our 2017 conference in Charleston, he broke down the nuts and bolts of page speed in a language all us non-developers can understand: PLAIN ENGLISH. There aren’t many people involved in the digital space who will tell you that page speed doesn’t matter. Anyone who’s ever yelled “just LOAD!” in frustration at a glowing screen or pressed the back button 50 times while trying to read the news on their phone KNOWS that site speed is an important thing. But many of us non-techies don’t know exactly WHY it matters so much to the people we want to work with (like Google and big brands) or HOW to fix the issues that are making our site slow. At our […]

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