12 results for "behind the numbers"

Welcome to the much-anticipated release of the fifth-annual edition of “The Best eCPM Days of the Year” calendar. Each year, we analyze historical trends to provide publishers with a graphical …

“Let’s talk about politics.”  We know. This is a phrase absolutely no one wants to hear uttered around the dinner table or backyard barbecue these days. But hear us out. …

From the simplest “set it and forget it” options, such as Google AdSense, to a company like Mediavine, which offers full end-to-end solutions for content creators, there’s no shortage of …

By now, you don’t need us to remind you what a challenge the last 12 months have been, or why. Personally and professionally, the most difficult part of 2020 was …

A year that, in many ways, felt like a lifetime is finally coming to a close, and the end of 2020 brings hope for a less “unprecedented” 2021. The past …

Well folks, we made it. After 10 months in which we’ve heard the word “unprecedented” infinite times, and a political season to match 2020’s craziness, November is here. We’re smack …

Unless you’ve been living in the cave, or in a bunker off the grid (wouldn’t blame you if so … 2020 amirite?), you may have noticed some fairly major events …

The July 1, 2023 Google Analytics 4 migration from Universal Analytics has turned the world a bit upside down for publishers across the industry, and the effects reach beyond checking …

Traffic matters. Fortunately it’s not the only important metric anymore, but it’s still a vital component for website success. Whether you’re a Mediavine publisher wanting to increase your revenue or …

Spring has officially begun and Q2 is here. Just like temperatures will begin to rise, so, too, will revenue. (We’ll let Brad break down the numbers in his next installment …