If you’ve been reading this blog at all lately, or following what’s going on in the blogging ecosystem more broadly, then you’ve probably heard a lot of talk about website accessibility. But what is accessibility as it pertains to the web?

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If you’re familiar at all with SEO, chances are you’ve heard of the meta description. What you might be surprised to learn is how to write a great one — and that this still matters in 2020. The meta description is a hidden HTML attribute at the top of your web page. It might seem dated to those who have been at this awhile, but Google still recommends you use these. Google definitely still parses them, too. So today, we’re going to talk about how a meta description is used, its impact on your SEO and traffic and how to produce the best ones possible.

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Page title, or title tags, is the single most important piece of on-page SEO you have control over. Is the pressure on? No, absolutely not.  Don’t stress because we’re going to teach you the rules of constructing SEO-optimized page titles, using all the advice we’ve given in Mediavine’s SEO Like A CEO series thus far.

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Today in our SEO series, we’re going to explore a concept that’s essential for deploying any multi-word keyphrase, and that’s keyword proximity.

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In last week’s edition of Mediavine’s SEO series, we talked about keyword prominence, or where to place your keywords within a post. Short answer: Early. But how often? Glad you asked. This week, we’re breaking down keyword density, or how frequently to deploy your keyphrase without overdoing it.

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In today’s installment of Mediavine’s SEO series, we’re delving into keyword prominence — a term you may not be familiar with, but one that will help with things you definitely are familiar with.

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In this week’s edition of the Mediavine SEO series, we’re asking you to stop what you’re doing for a few moments and consider a few hundred words about stop words. Terribly unfunny intros aside, what does that even mean?

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In this week’s installment of Mediavine’s SEO series, we’re taking our ongoing discussion of keywords to a whole new level. We began at the start, with the basics of what is a keyword — a more complicated question than many people might think.

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The term “cornerstone content” is frequently used when discussing search engine optimization methods, but what does it mean? I attempt to answer that, in a slightly different way than most others in this field, in today’s edition of the Mediavine SEO series.

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Previously in our SEO series, we talked about what a keyword is, what it isn’t and how to approach them. Today, we’re diving further into this subject with a discussion of long tail keywords. As their name implies, long tail keywords are the longer SEO keywords or keyphrases that you’re going to want to target as you grow your website. What is the long tail, anyway? Glad you asked. In statistics, the long tail refers to distributions with a heavy frequency of a small number of things and, by contrast, a lesser frequency of a greater number of things. Think of the distribution of Google searches like the following graph. At the front end you see the biggest keywords, and on the right side are the long tail, or more specific searches. The name is actually derived from how the data appears in visual form. […]

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