Mediavine Create

Mediavine recently launched Create by Mediavine, a custom WordPress plugin solution for content creators. At launch, the plugin includes multi-faceted recipe and DIY content cards and will feature support for additional content cards in the coming months.

Read more
Mediavine RPM Challenge

Welcome, welcome to our second installment of the Mediavine RPM Challenge! I’m taking a quick break from answering emails to give you guys a bit of a walk-through on specific things to look for when you are doing a self-audit and want to make your content work its very hardest for you.  If you’re new to the RPM Challenge, start with Part 1!  August 2019 Update: We added new links to some newer blog posts we published since we first released this challenge.  

Read more
changing blog platforms

Changing blogging platforms is a big decision, and not one to take lightly. Our publisher Laurence Norah of Finding the Universe made the switch from Blogger to WordPress earlier this year, and offered to share his experience with us. 

Read more

Mediavine publishers are world travelers. We love telling their stories and learning about where they’ve been, and who they travel with. 

Read more
Create by Mediavine WordPress plugin

Today is a big day at Mediavine, as we are thrilled to announce the official release of our flagship plugin, Create by Mediavine, which is now live in the WordPress repository and ready for you to download and install.   What is Create by Mediavine? A dream come true. More practically, Create is a plugin designed for every publisher’s most valuable content — whether that’s recipes, travel guides, craft tutorials, or anything else. This will help you display that content in beautiful, printable fashion, encourage audiences to scroll to the end of your content, and offer new ways for you to provide value to users. Best of all, Create is designed with SEO, user experience, and monetization in mind. Who is Create for? Everyone! Bakers. Makers. Adventure-takers. If you create content, our goal is to offer card types with Create that will help you display your most valuable content […]

Read more

Let’s get ready for the next quarter, y’all! It’s knocking on our door! Any time is a good time to optimize your content, which is why we’re here to introduce the Mediavine RPM Challenge.  While many of us think of Q4 as the quarter where we make all our money, it’s important to know that the advertising spend varies by the season. For Q4, advertising spend traditionally really ramps up in the second week of November and carries on through the end of December — more like six weeks than 12. On the converse, Q1 and Q3 often see a revenue slump at first because of advertisers’ budgets, so making sure your content is earning the best it possibly can ahead of these slower seasons is key to making the most of them.  We’re so excited to see how your ads perform with the release […]

Read more

Let’s talk about one of the less sparkly and exciting, but very important, topics within the blogging world, shall we? Disclosure. It’s a word that gets people fired up and feeling all the feels. I get it, it feels clunky and like one more thing you have to check off your list when doing sponsored work. But properly disclosing a relationship with a brand is really important. So let’s dive a bit deeper into the why and how. WHY SHOULD I DISCLOSE SPONSORED WORK? One word: Trust. Trust is something that we as bloggers work really hard to establish with our readers. We know that you can’t simply pop onto the internet and assume that readers will believe everything you are telling them from the jump. Instead, you have to form a relationship with your readers. They come to learn over time that your content […]

Read more

Nearly a year in the making, Mediavine’s new ad tech, or Script Wrapper 2.0, is officially live! Uh… What the Heck is the Script Wrapper? The script wrapper is our core piece of advertising technology, allowing us to deliver billions of ad impressions across thousands of websites and continually optimize them. In the simplest of terms, it’s what optimizes placements on your page, runs real-time auctions, and ultimately tells our ad server, Google Ad Manager, what ad to serve and where. Mediavine’s Script Wrapper also does a lot more behind the scenes. We won’t divulge (or bore you with) the details of the secret sauce, but it lets us simultaneously optimize ads on individual site, placement, and user levels. In short, it’s a pretty complex and important piece of code, and after three years of serving ads, we determined that our old Script Wrapper, 1.0, […]

Read more
Mediavine Summer of Live

This all began with a dream. The dream of wanting Mediavine to continue to step up our educational content game plus be more active with our Facebook Lives.  Jenny’s brain: “What if we did a summer campaign where we we did one Live per week for three months?!? We could call it…the Summer of Live! Like, the Summer of Love! Get it?!” Yes, my brain can be a very strange place. But this time, it was spot on. This summer was an absolute blast and we’re already planning for the amazing we’ll have coming your way during Mediavine’s next Summer of Live. Watch all our Mediavine Summer of Live videos below!  You can also check out our Summer of Live playlist on YouTube. Don’t forget to subscribe to our YouTube channel too.    1. AMA with a Co-Founder Guest: Mediavine co-founder Eric Hochberger We couldn’t kick off the Summer […]

Read more

If you’re signed up for Google Search Console, you may have recently received an email from Google pertaining to mobile-first indexing. First, if you haven’t signed up for Google Search Console, do so IMMEDIATELY. Previously known as Webmaster Tools, Google Search Console allows Google to communicate with you directly and offer awesome free tools to improve your rankings! Now that we got the GSC plug out of the way, on to the questions everyone has: Why did you get that email, what do you do, and what the heck does it mean?     What is Mobile-First Indexing? Mobile-first indexing was actually launched in March of 2018 by Google. The premise, put simply: Before this product launch, the Google crawler would download the desktop version of your site and use that for the indexing of your content. Now, since a vast majority of Google users are on […]

Read more