It seems like a no-brainer, right? Offer an affiliate program to your happy customers, and you’ll grow and grow and grow. Except that at some point, you cross over a line of an affiliate program being a reward to your happy customers and an alternate revenue stream that the customer comes to rely on.Read more
- 22 Oct
- Eric Hochberger
At Mediavine, we call ourselves a programmatic-first network. A lot of people ask us what that means, so we’re here to explain. Before we dive into the more nuanced aspects about what we do in the programmatic space, we thought we’d start with the most basic question.Read more
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