Adjust your ad frequency (how often ads appear in your posts) based on the length of your content and visual appeal. More ads might equal more money, but they don’t always equal the best user experience.

Video details are crucial for your CPM, so ensure you’re filling out each field to maximize your revenue.

To make the most of pictures in your posts, use vertical images and add a hard return between pictures and text. Include as many unique images (that add value) as you can.

Jump buttons are great for readers, but they can hurt your CPM. The solution? Make them less obvious. Readers who are looking for them will find them; others will keep scrolling past your ads to reach your most valuable content.

We can’t stress this enough. Add videos to all of your posts! Creating video is simple with easy to use apps you can download in minutes and the time investment is worth the payout.

We’re all about making data-driven decisions for your business. A heat map will help you determine how your readers are actually using your site and then adjust accordingly. Maybe you have a newsletter signup in your sidebar that no one uses. Might be time to move it or ditch it altogether.

Improve ad performance with an increased font size and line height. We recommend 18px for font size and 1.6px for line height. Bigger is better, but there is such a thing as too big — we don’t recommend going larger than 22px.

When was your last self audit? It’s smart to periodically check your plugins to ensure they’re not interfering with user experience or ads. Get rid of anything you no longer need for easier troubleshooting. Bonus points if you pair today’s plugin audit with the tip from day six!

Things like newsletter opt ins, related post widgets and affiliate native shopping ads can look like “end of post cues.” Use heat maps to optimize your most valuable content and look for any roadblocks in your content that might cause readers to leave before they find what they’re looking for.

Run Grow.me and incentivize your readers to log in and provide first-party data. You’ll start earning more today, drive more engagement and be more prepared for the end of third-party cookies.

Increasing your word count has many benefits. Not only will it provide more opportunities for ad impressions, it will also raise your chances of being found by search engines. Make sure that your posts consist of quality content and contain useful information for your readers.

Adhesion units (those banner ads at the bottom of your website) are big revenue generators. Disabling the Adhesion Close Button can increase adhesion revenue by 10%, but keeping it enabled for readers to click provides a better user experience. It’s all about finding the balance that’s right for you.

Spiff up your most valuable content with our WordPress plugin, Create by Mediavine^®. The tools for Lists, Recipes and How-To cards help you add valuable Schema data to your posts in a way that’s pretty, printable and reader-friendly.

Bring in extra revenue by creating category video playlists that display on category pages as well as any posts within that category that don’t have an embedded video. This feature gives users a more natural video experience and can increase video ad impressions.