SEO

SEO, or search engine optimization, is the practice of optimizing content to appear higher in search engine results pages, or SERPs. SEO involves selecting the right keywords, properly formatting content, making the best use of links and a little bit of technical knowledge. Learn why SEO is so important at Mediavine and how you can use our strategies to improve your website’s rankings.

Here are some of our many blog posts about SEO to use as guides:

What is a Keyword: Focus on Keyphrases, User Intent For Best SEO Results: Keywords are everything when it comes to SEO. Learn what they are and how to pick the right ones for your posts.
Keyword Research: Trust the Process (and the Right Tools) For SEO Success: Learn how to research and choose keywords that are appropriate for your posts. Find out what keyword planning tools are being used effectively by other bloggers.
Keyword Proximity: Use Your Keyphrases Together: Learn how to use your keyphrases together and how that affects SEO.
Page Title Tags: Powerful SEO You Can Master Today: Find out what it means to optimize your page title and how you can apply keyword proximity to it.
Why SEO Optimization Matters for Sponsored Content: Learn ways to make your sponsored content optimized for SEO and why it matters to the sponsors.
Google Web Stories SEO: Web Stories are a great new, way for publishers to get the coveted spots on search results. Learn how to make a Google web story and get started with this traffic-driving strategy.