25 Days of RPM

Adjusting your website’s fonts can help your ads perform better. Yes, really! (It’s also great for accessibility.)

Hitting the “enter” button more often creates more spots for ads to appear, and it helps mobile readability too.

Do a self-audit of your ad settings in your Mediavine Dashboard to make the most of your holiday traffic.

Find what’s attracting your readers to a post (like a printable or recipe card) and place that at the end of your content for maximum ad impressions.

Take advantage of the Mediavine video player’s autoplay options by adding a featured video that will run on any posts that don’t have a video yet.

Visit your Mediavine Dashboard and assess the ad categories you’ve turned off. Remember: Each category turned off comes at a price.

The health checks in your Mediavine Dashboard are there to monitor your ad performance. Optimizing your top posts can help improve your score.

Improve your website’s engagement and collect first-party data with Grow.me.

Our flagship WordPress plugin, Create, is optimized for SEO and Mediavine ads so your most valuable content can shine brighter and earn you more money.

Keep your sidebar as simple as possible, with only a few widgets. Our sticky sidebar ad should come into view as soon as possible so it can earn you more money.

Take advantage of those high video CPMs and create videos to put in your top posts. We like Animoto and Jumprope. Don’t have video? Check out our video guide.

The more, the merrier when it comes to word count and ads. We suggest writing at least 500 words. Add length to your top posts especially, such as answers to common questions or other helpful tips.

Enable the “Autoplay First Mobile Video” and “Autoplay First Desktop Video” settings in your Mediavine Dashboard so videos will play on any page not yet running a video.

If you have multiple videos, set up a custom featured video playlist in your Mediavine Dashboard. This will allow your playlist to run as the featured video on pages without a post specific video embedded. Don’t miss these best practices for playlists.

Inserting more unique images into your top posts increases length and gives your ads more flexibility. How many images to add will depend on your content. (Don’t forget alt text!)

When uploading or editing a video in your Mediavine Dashboard, it’s important to fill out every field in the Video Details for SEO and RPM alike. From the title to the keywords, every detail matters.

Breaking up your text with big, bold headings is not only great for your ads and SEO, but it will make for a better experience for your readers as well.

Turn on our Optimize Video Placement setting in your Mediavine Dashboard. It will place manually embedded videos in the best spot for pagespeed and revenue automatically — no matter where you placed the embed code!

An SSL/TLS certificate (represented by a lock symbol in a browser) builds trust and makes users feel secure. Mediavine ads are TLS compatible, and third-party cookies require it. Check your site for https and reach out to your host to get started — no excuses!

Get more video ad impressions with one of our newest features: Category Playlists. You can now add a video playlist to your top category pages via the Mediavine Control Panel WordPress plugin.

Time for some end-of-year cleanup! Do a plugin audit to make sure your site is running faster and cleaner. Get rid of anything you don’t need so you’ll be even more ready when Trellis arrives!

Now it’s time to get your site ready for Q1. Our RPM Challenge is here year-round to help you make the most of your ads.

Keep in touch with the Mediavine team year round by signing up for our newsletter. Every other week, we’ll be in your inbox with actionable tips to help you rev your RPM, boost your SEO and grow your traffic. This newsletter is for ALL content creators!

Cliché but true: Like a snowflake, no two websites are the same. Most advertisers buy inventory based on audiences and demographics, which differ from site to site. So when you measure your performance, compare your data to your data.