We knew a few years ago that internet trends were headed majorly in a mobile direction when Google announced that they would be putting the weight of their search traffic behind mobile-friendly sites. Fast forward to our Second Annual Mediavine Publisher’s Conference at none other than the Google campus in Sunnyvale, CA, and talk of mobile first was a HUGE piece of the search engine puzzle. We spend a lot of time here at Mediavine talking about site speed, why it’s important, and how to achieve it, and that’s because we looooove search traffic, but we also love your readers. Site speed is crucial for user experience, and a big part of building your business is to keep them coming back. Let’s talk about AMP Installing Accelerated Mobile Pages (AMP for short!) is one way you can opt to work on your mobile site, but […]

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Recently, Pinterest soft launched a mode in their mobile app that would allow readers to see the entire recipe from a food site without actually visiting the site. Content creators everywhere went a little bit bananas, and rightly so. After all, that takes away a session, any ad views, and in some cases would cause an ad policy violation, if your adhesion ad loaded behind the card that appeared. But let’s stop for a minute and talk about the motivation behind such a soft launch. Your site’s speed, especially on mobile, is yours to enhance or damage. When it’s damaged? The thing that suffers is your user experience. Readers don’t want to wait 3 seconds for a site to load on their mobile data connection. That’s an eternity in mobile web browsing. When you’re an outside source (Pinterest, Facebook, or Google, to name a few) […]

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Kirsten Oliphant recently spoke at the Mediavine Publisher Conference with Mary Younkin on how to make the most out of your email lists and newsletter audience. Kirsten is sharing more tips with you here, along with our video of the full conference presentation. -Amber  Keeping up with every new social platform and tool can be exhausting. (Or exhilarating, if you love social media.) Love or hate them, all the shiny new objects make email seem a bit outdated. Plus, our inboxes are overflowing with promotional emails. So as bloggers, do we really need to put time into email lists?

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We’re so excited! We’ve been working for a very long time with our friends at ZergNet to create a traffic exchange exclusive to active MVPs.

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Website push notifications are an emerging tool for publishers looking to reach their audience in real time and in a way that occupies a unique place among modern communication channels. Push notifications are clickable messages sent by a service to subscribers’ browsers. We see this all the time with Facebook, SMS and other apps.

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